SOCIAL ENTREPRENEURSHIP

Good business now is all about being

in the business of good
 Social Entrepreneurship
• Social entrepreneurship is the activity of establishing new
business ventures to achieve social change. The business
utilises creativity and innovation to bring social, financial,
service, educational or other community benefits.

• Social enterprises are not charities or welfare agencies. They

are private businesses established by entrepreneurs with an
emphasis on human values rather than just profit. These
businesses focus on working with and enhancing the social
capital within the community by encouraging participation,
inclusion and utilising a bottom-up approach to achieve social
change
 Social Entrepreneurs
• Characteristics of Social Entrepreneurs
as Change Agents
– Adoption of a mission to create and sustain social
value (beyond personal value)
– Recognition and relentless pursuit of opportunities
for social value
– Engagement in continuous innovation and learning
– Action beyond the limited resources at hand
– Heightened sense of accountability

4–3
 Social Entrepreneurs
“… a path breaker with a powerful idea, who combines
visionary and real world problem-solving creativity, has a
strong ethical fibre..”
“ ..combines street pragmatism with professional skills..”
“ they see opportunities where others only see empty buildings,
unemployable people and unvalued resources”
“..Radical thinking is what makes social entrepreneurs different
from simply ‘good’ people.”
“they make markets work for people, not the other way around,
and gain strength from a wide network of alliances”
“they can ‘boundary ride’ between the various political rhetoric
and social paradigms to enthuse all sectors of society”
 Difference between Commercial
Enterprise(CE) & Social Enterprise(SE)
• CE represents the identification, evolution and
exploitation of opportunity that result in profit
• SE represents the identification, evolution and
exploitation of opportunity that result in social
value
• CE may create change in the society but that is
not the primary purpose
• SE may generate profit but that is not the
primary reason for starting it
 Difference between Commercial
Enterprise(CE) & Social Enterprise(SE)
• CE -Wealth is seen as profit
• SE – Wealth encompasses creation of the
Social & Environmental Capital
• CE – How to increase profits that in turn
enhances shareholders value
• SE – The profit is it’s level of social impact