Beverage Service Industry

Beverage Service Industry

-is an industry comprising of
establishments or businesses that offer
primarily beverages, foods and sometimes
entertainment and other services.
Bars
-are establishments or businesses that
offer primarily beverages, foods and
sometimes entertainment and other services.
Development of Beverage Industry
in the Philippines

In the Philippines, we can somehow

associate the development of one of
the pioneers in beverage industry in
the Philippines, the San Miguel
Corporation.
The San Miguel Corporations
 1890 – Founded by Don Enrique Maria
Barretto de Ycaza in the San Miguel, the
first brewery in South East Asia.
 1913 – it became a corporation and began
exporting beer in Guam, Hongkong and
Shanghai
 1922 – the year which started producing
soft drinks at the Royal Softdrinks Plant
 1925 – the year that started producing ice
cream at the Magnolia Ice Cream Plant
Cont.
 1927 – the year which started
bottling of Coca cola in the Philippines
 1938 – Entered the glass industry,
supplying the company’s bottling
needs.
 1963 – San Miguel Brewery was
renamed San Miguel Corporation; the
largest food, beverage and packaging
company in the Philippines.
Today’s Beverage Service Industry
 Beverage-Only bar – it serves beverage alone with no
food serves beyond snacks.
 Bar/ Entertainment Combination – this bar offers
drinks and a range of entertainment.
 Types of Entertainment
 Dancing: disco;ballroom
 Singing: videoke
 Sports
 Bowling
 Pool
 Dart
 Watching live sports
 Internet
 Live Performance
 Live band, Stand up comedy, Piano music
Types of Bar/ Entartainment
combination

Dancing bar Videoke bar

Sports bar Live performance
Cont.
 Food and Beverage Combination – serving food and
beverage
 Bar and Restaurant – food and beverage can be served at
the same time
 Tea house - small room where beverage and light meal
are served
 Taverns – business place where people are gather to
drink
 Public houses – which serve alcoholic beverage especially
beer usually a setup like home.
 Brew pubs – restaurant that brew beer on their premises
 Service bars – restaurant only used to prepare drinks of
the dining guest
Bar and Restaurant Tea House
Taverns
Pub house
Brew pubs Service bars
Cont.
 Hotel Beverage Operation – 3 or more bars in one
roof with different purpose and ambiance
 Lobby Bar
 Coffee Shop
 Piano bar
 Disco bar
 Poolside bar
 Videoke bar
 Mini bar
Lobby bar Coffee bar
Piano bar Poolside bar
Mini bar
Cont.
 Airline Beverage Service – serving drinks
on airline passengers
 Cruise and passengers ship beverage
service – serving passengers in a cruise
and passenger ship
 Rail Beverage Service – bars in commercial
passengers rails serving drinks
tothepassengers.
 Coffee Shops – a place specializing on
coffee and serves as a meeting place
particularly for transacting business.
Cont.
 Beer Garden – is an open-air area where
alcohol is legally served.