Professional Documents
Culture Documents
COLLEGE RAIPUR
2021-2022
The initial idea of Udaan.com was of the ex-Flipkart employees – Amod Malviya, Vaibhav
Gupta and Sujeet Kumar.
Vaibhav Gupta was the former Senior VP at Flipkart.
Whereas Sujeet Kumar worked as a supply chain, built operations and logistics executive at
Flipkart.
And Amod Malviya was the Chief Technology Officer at Flipkart.
Business model
CONCLUSION
The company was successful because they allowed the engineers to involve and develop in their
creativity.
Udaan has the strong founders' team. They were best in their work at Flipkart which was handy
here.
They already had a clear plan on the execution, the only thing to do was the workflow execution in
smaller towns where they faced small issues.
When the founders were working at flipkart they saw that flipkart delivered to only 500 cities and
one of the founders saw that his own village wasn’t on the list so the main aim was to provide
delivery to more places and also towns.
Eventually Udaan delivers to more than 1000 places which includes smaller towns which also
helped in covering more market in turn they gained more revenue
Small and medium-sized sellers could use the platform to build their own brands, which is difficult
on consumer-based portals such as Amazon and Flipkart.
Thank you……..