LESSON OBJECTIVES

• Describe the characteristics, strengths, weaknesses, and kinds of

qualitative research and;
• Illustrate the important if qualitative research across fields
CHARACTERISTICS OF QUALITATIVE
RESEARCH

• The research takes place in a natural setting home, an office, an

institution, or a community where human behavior and events occur
• The focus of the qualitative research is on the participants perceptions
and experiences and the way they make sense of their lives
• The methods are the interactive and humanistic, call for active
participations of research participants, and on the part of researcher,
sensitivity to the needs of participants
• It uses various ways of collecting data
• Qualitative research results being emergent, new discoveries
during data gathering process and can lead to a total revisions
of research questions, among other
• The theory or general pattern of understanding will emerged as
it begins with initial codes, develops into broad themes and
combines in to a group a ground theory or board
interpretation
• It is fundamentally interpretative
• The researcher may filter the data through a personal lens that
is situated in specific sociopolitical and historical moments
• The researcher is the primary instrument in data collection
 STRENGTHS AND WEAKNESSES OF
QUALITATIVE RESEARCH
 STRENGTHS OF QUALITATIVE RESEARCH

• It can offer the best light or the best answers to certain phenomena
social economic, political or even psychological
• It offers several avenues to understand phenomena, behavior,
human conditions and the like
• Research result are comprehensive; even underlying meanings
surface
• It can build on or even develop theories through consistent themes,
categories, and relationships and interrelationship that are
crystallized during the data gathering and data analysis process
 WEAKNESSES OF QUALITATIVE RESEARCH

• Total immersion in the natural setting of the research can

be time consuming, tedious and resource draining
• It is hard to know the validity and reliability
• There comes a point when personal self and the researcher
self are inseparable, so subjectively can happen
 KINDS OF QUALITATIVE
RESEARCH
 ETHNOGRAPHY

• A systematic description of culture and social

intereactions of a particular group, setting or
subgroup (Litchman 2006)
 GROUNDED THEORY

• Refers to a theory that is developed inductively from

a corpus of data
 PHENOMENOLOGY

• Describes and understand the essence of lived

experiences of individuals who have experience
particular phenomenon
 CASE STUDY

• Conducting an in depth study of a particular case or

several cases
 HISTORICAL ANALYSIS

• Is the examination of the primary documents to

make you understand the connection of past events
to the present
 CONTENT AND DISCOURSE ANALYSIS

• requires an exam of the substance or content of the

mode of communication used by a person, group,
organization or any institution In.
 IMPORTANCE OF QUALITATIVE
RESEARCH

• It improves meaning to understand and existing

phenomenon
• Unveil the local context across different fields
• Leads to the development in any field such as in
education, business , medical and health allied
services etc.
ANALYSIS

• Directions: Name the type of qualitative research best suited for the following topics

1.The mangyan’s burial practices

2. The effectiveness of K to 12 Curriculum
3. Student activism since the marcos era
4. Filipino caregivers in Japan
5. Grade 11 science textbook
• Answer briefly on your paper
1. What are the characteristics of qualitative research
2. What are the strengths of qualitative research
3. What are the weaknesses of qualitative research
4. How can is ground theory different from the other
qualitative research method
5. Can all research methods be used in one research study?
Give reason for your answer
6. Pretend you are the subject of phenomenological study ;
how will the researcher obtain the data through you
REFERENCES:
https://www.youtube.com/watch?v=4ku_fazJXts
https://www.youtube.com/watch?v=PzUg-kPoPVA&fbclid=IwAR2GnQHDOL3raVuWG1v
PzCnjJfl-NF36RBkTX7-KAwnDrIAZNZM1pB8I1ZQ
THANK YOU ☺️