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  • Startup Self Assessment - IndigoBetalist 2022

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    Chaca NZ
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    IndigoBetalist 2022 is a 3-page document that outlines the key details of a startup or product. It includes sections on the problem and solution, unique value proposition, customer segments, revenue streams, traction metrics, and key performance indicators. The document provides templates for the startup to describe its product, market fit, and growth to date based on metrics like clicks, subscriptions, customer retention, and referral rates. It emphasizes selecting a single "North Star Metric" or "One Metric That Matters" for the startup to focus on.

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    IndigoBetalist 2022 is a 3-page document that outlines the key details of a startup or product. It includes sections on the problem and solution, unique value proposition, customer segments, revenue streams, traction metrics, and key performance indicators. The document provides templates for the startup to describe its product, market fit, and growth to date based on metrics like clicks, subscriptions, customer retention, and referral rates. It emphasizes selecting a single "North Star Metric" or "One Metric That Matters" for the startup to focus on.

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    33 views6 pages

    Startup Self Assessment - IndigoBetalist 2022

    Uploaded by

    Chaca NZ
    IndigoBetalist 2022 is a 3-page document that outlines the key details of a startup or product. It includes sections on the problem and solution, unique value proposition, customer segments, revenue streams, traction metrics, and key performance indicators. The document provides templates for the startup to describe its product, market fit, and growth to date based on metrics like clicks, subscriptions, customer retention, and referral rates. It emphasizes selecting a single "North Star Metric" or "One Metric That Matters" for the startup to focus on.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 6

    IndigoBetalist 2022

    Nama Produk/Startup
    Nama Anda
    01-Jan-2022
    Lean Canvas Project Name Iteration #x

    Problem Solution Unique Value Unfair Advantage Customer Segments


    Proposition
    Top 3 problems Top 3 features Can’t be easily copied or Target customers
    Single, clear, compelling bought
    For the customer segment Don’t fully defining a solution. message that states why you A customer is a someone
    you are working with, Simply sketch out the top are different and worth paying that pays for your product.
    describe the top 1-3 features or capabilities for attention
    problems they need solved. each problem. You can’t effectively build,
    A good UVP gets inside the design, and position a
    head of your customers and product for everyone.
    focusses on the benefits your
    Key Metrics customers derive after using Channels
    your product.
    Key activities you measure Path to customers

    Inbound and Outbound

    Direct and Indirect

    Cost Structure Revenue Streams

    Customer Acquisition costs Revenue Model


    Distribution costs Life Time Value
    Hosting Revenue
    People, etc. Gross Margin

    PRODUCT MARKET betalist.indigo.id


    dd-mm-2022
    Traction Project Name Iteration #x

    *AARRR Framework Growth Funnel and Metrics

    Growth Metrics Traction Numbers Strategy


    Contoh traksi yang diukur : Clicks, Reach/Impressions, Traffic/Visitors, Jelaskan strategi yang telah anda lakukan dalam
    Awareness dll. mendapatkan traksi ini.
    How many people do you reach?

    Acquisition Contoh traksi yang diukur : Leads/Enquiries, Subscriptions/Downloads,


    Email Captures, Partnership, CAC, dll.
    How many people visit your website?

    Activation Contoh traksi yang diukur : Demo Signups/Trail User - Signups,


    Freemium Customers, Sales Responses, Monthly active user (MAU),
    How many people take the first important step? (E.g. Sign-up, dll.
    install an app or post their first comment)

    Revenue Contoh traksi yang diukur : Gross Profit/Average deal size, Monthly
    recurring revenue (MRR), Annual Recurring Revenue (ARR), Project
    How many people start paying? And how much do they pay? Kick-Off (Services), Subscriptions Confirmation (Products), Trial-to-Paid
    Conversion (SaaS), Order or Purchase (Ecommerce), dll.

    Retention Contoh traksi yang diukur : Retention rate, Customer Lifetime Value
    (LTV/CLV), Contract Renewals, Churn Rate, dll.
    How many people come back for a second/third/tenth time?

    Referral Contoh traksi yang diukur : Referral rate, Affiliate rate, Social Sharing,
    Referral Convertions/Influencer Sales, Customer Satisfaction Rate, Net
    How many people refer friends to your business? Promoter Score (NPS)

    Note :
    1. Silahkan tambahkan slide baru jika ingin memberikan informasi traksi lainnya seperti grafik, data pendukung, dll.
    2. Kosongkan & beri keterangan jika traksi belum lengkap. betalist.indigo.id
    Metrics IndigoBetalist 2022

    What is your OMTM (one metric that matters) or the North Star Metric?

    • Jelaskan tentang **One Metric That Matters (OMTM)/ the North Star Metric Startup Anda

    betalist.indigo.id
    Template Note
    • File ini berisi hal-hal yang ingin diketahui oleh panitia IndigoBetalist mengenai Detil Traksi yang pernah dicapai oleh startup anda.
    • Anda dapat memodifikasi atau menambahkan data pendukung yang berhubungan Traksi seperti grafik, plan/projection, strategy, dll.
    • File ini hanya digunakan sebagai keperluan seleksi Indigo, tidak untuk tujuan komersial.
    • *OMTM/NSM adalah satu-satunya metrik yang Anda fokuskan sepenuhnya untuk pengembangan Startup Anda, ilustrasi seperti
    contoh berikut https://prnt.sc/u8kGiNkhcxHJ dan sebagai referensi anda juga dapat mempelajari lebih lanjut mengenai Lean
    Canvas & North Star Metric/OMTM ke link berikut ini https://academy.indigo.id/course/view.php?id=42 (daftarkan akun anda
    terlebih dahulu).
    Thank You

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