WOMEN AS EVENT PLANNERS AND

CAREER FOR WOMEN AS EVENT

MANAGER

S. RUCHIRA
I MBA TTM
22PTA021
WOMEN AS EVENT PLANNERS
HISTORY
• Women in the Event Management industry were always a mystery.
• The one who stood behind the stage and planned the head of the show to the ones
who became the face of the event.
• Years ago, women’s only job at events was to sit outside the event like an adornment.
• Today, we see just as many women as men running events, producing events, heading
brand and agency teams, and, most importantly, claiming their due place at the top of
the charts.
• Since then, we’ve highlighted more than 100 women on the front lines of this tough,
thrilling, and fast-paced industry in publications, newspapers, and articles.
HOW TO IMPROVE THE PARTICIPATION OF WOMEN
IN EVENTS?
1. Raise awareness and support:
You have the capacity to raise awareness and support the professional
development needs of women in your organization, whether you work for a
giant multinational corporation or a tiny start-up.
2. Collaborate with the proper people:
Coworkers, a mentor, HR, collaborate with people before bringing
leadership into the conversation. To go from discussion to action, it’s critical to
be prepared to explain not only the concerns you want to address, but also the
potential solutions, programs, and initiatives you want to execute.
3. Equality :
Connect men and women who represent diverse roles and levels
using your instincts and your own network—both inside your business
and outside.
4. Sharing Value equally:
In an open workplace where there is mutual respect and a
willingness to change the status quo, having women and men discuss
their experiences, difficulties, and professional development
requirements has enormous significance.
FAMOUS WOMEN EVENT PLANNERS
• KRISTIN BANTA
BEST KNOWN FOR HER OUTSTANDING WORK
IN WEDDING PLANNING, KRISTIN BANTA IS ONE OF THE MOST
EXPERIENCED EVENT PLANNERS IN THE BUSINESS TODAY
KRISTIN HAS WON SEVERAL AWARDS,
INCLUDING “EVENT PLANNER OF THE YEAR” (2014 AND 2015)
AND MOST RECENTLY IN 2016 THE “BEST EVENT PRODUCED
FOR A PRIVATE INDIVIDUAL” FOR HER EFFORTS IN ORGANISING
AND CREATING THE CARNIVAL FREAKSHOW HALLOWEEN
EVENT.
 LEILA LEWIS
• Leila launched Be Inspired back in 2007 and since has
worked closely with an array of wedding and lifestyle
brands, giving them a brighter insight in to the world
of marketing and devising a strategy to get the best
result for each client
• Having been featured on some of the biggest online
news publications, including Forbes, Huffpost
Weddings, Bridal Guide and Entrepreneur Magazine
(to name a few), Leila and her team continue to grow
and provide effective marketing solutions, which have
all contributed to successful weddings and events.
JORDAN FERNEY

• Jordan Ferney is a well known and

respected event planner and provider of
all things celebratory via Oh Happy Day,
her design and lifestyle website that offers
barrels of creative party ideas.
JESSIE THOMSON
• Jessie Thomson is a luxury wedding planner and
designer who has created many wonderful events
across the UK.
• Jessie has been featured in tons of popular
wedding publications including this piece on
Brides Magazine.
CAREER AS A EVENT MANAGER
ABOUT EVENT MANAGER
• About Event ManagerEvent Manager is responsible for planning and
organising professional and other events for a particular set of audience.
• The job of the Event Manager involves visualising the concept, planning,
budgeting and organising various events such as conferences, concerts,
stage shows, seminars, weddings, theme parties, product launch parties,
exhibitions, corporate seminars and others.
• It is a good career choice as it does not involve huge investment and
offers one with a lot of flexibility and independence to work.
 ELIGIBILITY TO BECOME EVENT
MANAGER
• There are multiple career paths through which one can become an event
manager. Candidates can pursue diploma/degree/certificate as per their
career interest and they must have passed class 12th with any set of subjects
and for master's program candidates must have a valid score of entrance
exams such as CAT, MAT etc.
 GRADUATE DEGREE COURSES

• For BBA and BA courses in event management candidates must

have passed class 12th with minimum 50% marks• Admissions are
mostly done on the basis of merit which is prepared on the basis
of class 12th board exam results. However, some universities may
take a basic aptitude test as part of the selection process.
DIPLOMA, CERTIFICATE AND PG COURSES:
• For diploma certificate in event management courses candidate
must 45% aggregate in class 12th marks.TOP
• You can apply for PG Diploma courses pursuing graduation (any
field) with a minimum of 50% marks.
• Admission to PGDM and PGPM programmes is done on the basis
of national-level entrance exams such as CAT, MAT etc.
THANK YOU!