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ABOUT THE BRAND

Coach is a global fashion house founded in New York in 1941.


Inspired by the vision of Creative Director Stuart Vevers and the
inclusive and courageous spirit of our hometown, we make
beautiful things, crafted to last—for you to be yourself in

Coach believe in crafting beautiful things that you can be


yourself in. Since 1941, inspired by the spirit of our hometown,
New York City, we’ve built a legacy of craft and a community
that champions the courage to live authentically.

Today, the same way we care about every stitch that goes into
our product, we care about the impact we have on people,
communities and the planet. Everything we make, we craft to
last with the belief that better-made things create a better made
future for all.
Products

WOMEN
• HANDBAGS
• WALLETS
• READY TO WEAR
• ACCESSORIES

Products

MEN
• BAGS
• WALLETS
• READY TO WEAR
• SHOES
• ACCESSORIES
•HANDBAGS
Coach Shoulder bags and hobos:
 Coach Totes and carryalls:
 Coach Satchels and top handle
Coach Crossbody Bag:
Coach Belt Bag:
Coach Clutches
Coach Backpacks
Coach's Product Strategy
From its inception, Coach's product strategy was
to produce timeless, classic pieces which would
not be subject to the vagaries of fashion.

In keeping with this strategy, Coach generally did


not change its designs to suit the trend of the
moment.

Because of this, Coach's leather goods were


identified with classic and elegant designs, rather
than being known as fashionable.

What set Coach apart from its competitors was that it offered durable and
functional handbags in superior quality leather. It was said that the average life of
Coach handbags was around 15 years, and when maintained well, they could last
well up to 40 years. Coach also offered lifetime service to its customers. The
company offered repair services and also replaced some parts of Coach products
for free, with the customer bearing only the shipping cost..
•Who wears Coach bags?
Coach bags have been a firm favourite
in celebrities’ collections for years.
Ambassadors for the brand have
included Selena Gomez and actresses
Jemima Kirk from Girls and Yara
Shahidi from Grown-ish. Jennifer
Lopez is the face of the brand,
regularly seen with a Tabby under her
arm. Coach bags have also been seen
on the arm of top models as an off-
duty go-to, as well as other celebs like
Lana Del Rey, Gwyneth Paltrow,
Ariana Grande and Emma Watson. 
•Where are Coach bags made?
•Due to the demand for the brand,
Coach bags are no longer made in
New York. Instead, they’re crafted
by specialists in Cambodia, Vietnam
and the Philippines, with the
production embossed into the inner
label. For limited edition runs or
special custom creations, these bags
are still made in their HQ
workshop. 
•Coach jewellery is made in China
and Coach belts are made in India.
THANK YOU

•SANYA KAPOOR
•MFM/21/165
•PANCHKULA

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