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BUSINESS PROPOSAL

• When the company you work for want to venture into a


project with another organization, you may be asked to write
a business proposal. The purpose of a business proposal is to
attract clients or secure support from possible investors or
organizations.
Business proposals generally have three major parts:
 The problem statement,
 The proposed solution,
 and costing or pricing.

Make sure that you begin with the Executive Summary which highlights
what you or your company is all about, the services it provides, and how it
differs from the others. This should be your selling point. After the
executive summary proceed back to the problem statement or what your
prospective client is in encountering. The client should be convinced that
you perfectly understand the situation that it is in. This should be followed
by the proposed solution which explains how you can address or resolve the
concerns be setting the clients.
The last major part is the costing. You need to state the price of
the services you will render if given the chance. It is all up to
you and your company if you want a one time payment on a
staggered basis depending on the nature of the project.

Finally, there are no hard and fast rules as regards the length of
the proposals. What is more important is that is complete with
the information needed including those that your prospective
client may ask for.

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