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    Ajay K
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    The document provides a business strategy for the North Region. It outlines production targets by quarter for existing and new products. Existing products are projected to generate 2,400 units total for the year, while the new FTL product line is projected to generate 300 units from farming, 1,050 units from hunting, and 360, 330, and 360 units from part FTL, household, and secondary sources respectively, totaling 4,800 units for the year or an average of 400 units per month. It also describes branding, sales promotion, and motivation strategies like small customer meetings, trade fair participation, advertising, incentives, and training to focus on high revenue industries like pharma, food, and fashion.

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    The document provides a business strategy for the North Region. It outlines production targets by quarter for existing and new products. Existing products are projected to generate 2,400 units total for the year, while the new FTL product line is projected to generate 300 units from farming, 1,050 units from hunting, and 360, 330, and 360 units from part FTL, household, and secondary sources respectively, totaling 4,800 units for the year or an average of 400 units per month. It also describes branding, sales promotion, and motivation strategies like small customer meetings, trade fair participation, advertising, incentives, and training to focus on high revenue industries like pharma, food, and fashion.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    5 views3 pages

    Business Strategy

    Uploaded by

    Ajay K
    The document provides a business strategy for the North Region. It outlines production targets by quarter for existing and new products. Existing products are projected to generate 2,400 units total for the year, while the new FTL product line is projected to generate 300 units from farming, 1,050 units from hunting, and 360, 330, and 360 units from part FTL, household, and secondary sources respectively, totaling 4,800 units for the year or an average of 400 units per month. It also describes branding, sales promotion, and motivation strategies like small customer meetings, trade fair participation, advertising, incentives, and training to focus on high revenue industries like pharma, food, and fashion.

    Copyright:

    © All Rights Reserved
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    Business Strategy

    North Region
    Pro duc t Pro c e ss QTR 1 QTR 2 QTR 3 QTR 4 To ta l
    Existin g 600 600 600 600 2,400
    FTL Fa rm ing 20 80 100 100 300
    Hunt in g 50 300 400 300 1,050

    Pa rt FTL Hun ting + Fa rm in g - 60 150 150 360


    Ho use Ho ld Hun ting + Fa rm in g - 30 150 150 330
    Se c o n d a ry Hun ting + Fa rm in g - 60 150 150 360

    QTL / Ye a r To ta l 670 1,130 1,550 1,450 4,800


    Mo nth A vg … 224 377 517 484 400
    Branding / Sales Promotion /Motivation
    Small Customer Meet in Industrial belts
    Participation in Industrial Trade Fairs and Seminars
    Qtrly or Half Yearly Advt in Industry Magazines
    Big Size Flex Boards on All the Branches
    Incentive Plan on BM and SM on Incremental Growth over and above Targets
    Training of Sales Team on Sales Pitch
    Development of Fix Fleet Owners or big size vendors with Monthly Payment Cycle
    Keep DSO as per Company Expectation
    There will be Incentive Plan for Customer Care and Traffic Team
    Weekly Online Review with Entire Team
    Monthly Town Hall Meet with Key Team Members
    Once a Month Tea Meet with Vendors along with OPS Team
    Focus on Pharma, Food and Fashion for big revenue

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