Entrepreneurship

Content
2

Entrepreneur
Entrepreneurship
Entrepreneurial Mindset
Examples with situational factors
Influencing Factors of entrepreneurship
Shared and Unshared Traits
Conclusion
Who is an entrepreneur?

• AN ENTREPRENEUR IS AN
INDIVIDUAL WHO CREATES A NEW
BUSINESS, BEARING MOST OF THE
RISKS AND ENJOYING MOST OF
THE REWARDS (MOHD,N.D.).

• CHARACTERISTICS – AGILE,
CREATIVE, INNOVATIVE, RISK
TOLERANT, CONFIDENT.
What is Entrepreneurship?

• THE WORK INVOLVED IN

PURSUIT OF THE GOAL OF AN
ENTREPRENEUR IS CALLED
ENTREPRENEURSHIP (MOHD,
N.D.).
Entrepreneurial Mindset

• S E T O F D I S T I N C T A T T IT U D E S
A N D BE H A VI O RS O F
EN T R E P RE N EU R S T H A T S E T
T H EM A P A R T FR O M D A Y – T O
– D A Y BU S IN E S S P EO P L E
(KOUAKOU,2019)
 6

Otara Gunewardhane
Local
Entrepreneur
Businesswoman and
social entrepreneur

Odel and Embark

Situational Factor –
Passion
 7

Elon Musk
Global
Entrepreneur
CEO of SpaceX, and
Tesla Inc.

World’s Second Richest

Man, as of 2022

Situational Factor -
Family
 8

Rachel Brathen
Social
Entrepreneur
Yoga Instructor and
Social entrepreneur of
Swedish nationality

Social Media Influencer

Founder of 109 World

Situational factor -
Education
Influencing Factors of Entrepreneurship
9

Entrepreneurial Intention Attitude

 Amount of effort that is  Psychological perspectives

exerted by an individual in
order to behave in a
certain manner or
display certain behaviour
(Kabir,2017).
 Way of thinking that
focuses on opportunities
over threats(Kabir,2017).
of
individuals(Kabir,2017).
 Intended behaviour is
greatly impacted by one’s
attitude(Kabir,2017).
Influencing Factors of Entrepreneurship
10

Subjective Norm Self-Efficacy

Social pressure to Beliefs about an

perform or
not to perform a desired
behaviour
Intention of selecting
entrepreneurship as a
career path are their
social
influences(Kabir,2017).
individual’s capability
to learn or perform
High self efficacy –
more likely to
pursue(Kabir,2017).
Shared and Unshared Entrepreneurial Traits
11

Otara: Customer
- Centric

Adaptability
Risk –Takers
Rachel: Learn from Elon:
Charismatic failure Visionary
 To Conclude…
12

Attitude

Society Entrepreneur Intent

Self -
efficacy
Thank You
13
 References
14

1. Arif, Mohd., n.d. The Entrepreneur and the Practise of Innovation, The Entrepreneur
and the Practise of Innovation.
2. Elon Musk - Wikipedia [WWW Document], n.d. URL
https://en.wikipedia.org/wiki/Elon_Musk (accessed 12.15.22).
3. Elon Musk [WWW Document], n.d. . Forbes. URL
https://www.forbes.com/profile/elon-musk/ (accessed 12.15.22).
4. Entrepreneurship lessons from Otara | Daily FT [WWW Document], n.d. URL
https://www.ft.lk/Business/Entrepreneurship-lessons-from-Otara/34-661845
(accessed 12.15.22).
5. From yoga girl to business woman | Women in Leadership | The Guardian [WWW
Document], n.d. URL
https://www.theguardian.com/women-in-leadership/2015/sep/02/from-yoga-girl-
to-business-woman (accessed 12.15.22).
6. Kouakou, K.K.E., Li, C., Akolgo, I., Tchamekwen, A., 2019. Evolution View of
Entrepreneurial Mindset Theory. International Journal of Business and Social
Science 10. https://doi.org/10.30845/ijbss.v10n6p13
7. R, T., 2019. Definitions of Entrepreneur by Eminent Authors. Essays, Research
Papers and Articles on Business Management. URL
https://www.businessmanagementideas.com/entrepreneur/definitions-of-
entrepreneur-by-eminent-authors/19938 (accessed 12.15.22).