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[SRA] Differentiate or Die Name: Cynthia 03/06/2023 1

1. In business, quality is evident not the difference. Understanding and loving customers is also in-
What you evitable, not the difference.
Saw 2. Price is often the enemy of differentiation
3. Customer’s mind is limited
1. Competitors can learn and imitate in terms of quality, service, and even do better, so using quality
and service is not a long-term differentiation strategy.
2. As price becomes the focus of your selling message, your chances of making your product or ser-
vice special begin to diminish
3. Customers can only remember the very different product in the market with too many products.
The act of motivating customers to buy must always be in the ad

What you
Realized

1. Why does I smart Palette get the high view but no much close the deal?
What I will
Apply

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