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COMMERCE PROMOTION
Why Email Marketing
E mail communications is one of the important marketing tools for e
commerce companies. With the help of E mail marketing, companies are
able to reach directly to the consumer's inbox. In comparison of Twitter &
Facebook, E mail helps 40% better in customer acquisition. In fact, 59%
consumers accepted that emails heavily influence their buying decisions.
Not say e mail marketing is way less costly than the conventional
marketing. It gives company a chance to build a faith with customer
hence enhancing the chance of increasing bottom line profits.
Increase Revenue through E-mail Marketing
Mailing software like MailChimp or Klaviyo can be used for both big &
small e commerce business. Of course, there are other software are
available in market but these two are able to integrate for e commerce
platforms like Shopify.
If you are interested in customizing your e mails then you can hire third
parties for the same but using these software are way more cost effective.
Categorize Consumers
New Customer
By sending buying guides on the regular basis into the email boxes of
consumers helps them to understand the product price range, key features
of the product, discount or offer, if any, available on the product.
These buying guide also contains the links that takes customer to the
product page directly on the company’s website. The ease of doing
shopping with the help of buying guide helps the e commerce companies to
grow their business.
Social Proof