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Go I nvestment

Initiative

PURE WHITE GOATS, MILK SOAP

- Empowering women through soap production -

By Raymond Senyange
CEO
GOINVESTMENT
GO INVESTMENT OUR STORY

• In 2010, I worked with


TERREWODE to
Rehabilitate and
empower Fistula
Survivors
• I trained and skilled
women in saving and
credit and group
formation.

• Economically empowering disadvantaged women


THE BIRTH OF ESAARA
• We have created
Over 40 Groups of women

• Carried out Various


skills training

• Women are part of the


production in groups
VALUE PROPOSITION

 High quality pure goats milk soap for all ages and the best for
prevention of Acne.
THE BUSINESS
MODEL
 Women VSLA groups trained in Goats rearing
 We Invest in each group and buy for them goats
 Groups get milk and make soap under our guidance
 Soap is sold to different markets .
Pricing Strategy

• Premium pricing
Strategy
• Psychological Pricing
strategy
TARGET CLIENTS
 Our main target client for the soap is TERREWODE, we
have a ready market ( Hospitals)
 Tourist shops
 Hotels
 Malls
Profit model
Thank You!
For more information please contact me on

GoInvestment
Initiative

Cellphone:
+256-702113544
Email: raymondsenyange@gmail.com

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