FAST FASHION

WASTE
 Describe the design of garments that move
quickly from the catwalk to stores in response
to new trends.

Mimics current luxury trends.

Fast Fashion
Clothes are not made to last. They use low-
quality materials and mass production to offer
consumers cheap clothes.

Representatives: Zara, H&M, Topshop, Mango,

Gap
 Previous:
There were two fashion seasons:
Spring/Summer and Fall/Winter.

Present:
Fast forward to 2014 and the fashion
Fast Fashion industry is churning out 52 "micro-
seasons" per year. 

Today's fashion cycle moves very fast.

 The world now consumes about 80 billion new pieces
of clothing every year, which is 400% more than the
amount we consumed just two decades ago.

In Malaysia, about 2,000 tons of textile waste was

produced daily.
The facts of
fast fashion Fashion industry today is characterised by
overconsumption, with devastating impact on our
planet.

The second largest polluting industry in the world,

second only to the oil industry.
 The negative
impacts of fast
fashion
The environmental impacts
of fast fashion
Water consumption and pollution
• From growing cotton
• Takes 10,000 liters of water to produce 1KG of cotton.
• Uses insecticides heavily, accounts for 24% of the
world's insecticide market and 11% of sale of global
pesticides.

• From dyeing and treatment

• Consumes 5 trillion litres of water every year
• Occupy 20% of fresh water pollution
The environmental
impacts of fast fashion
Microfibers in our oceans
• 500,000 tons of microfibers into the ocean each
year from washing polyester clothes = 50 billion
plastic bottles
• 35% of microplastics released into the world’s
oceans are from synthetic textiles

Greenhouse gases emission

• The fashion industry accounts for 10% of global
carbon emissions.
• Energy used during its production, manufacturing,
and transportation.
The Waste accumulation
environmental • 12.8 million tons of clothing is dumped into
impacts of fast landfills
fashion • 150 billion pieces of clothing were produced,
30 percent of which were unsold.
The social impacts of
fast fashion
• Sweatshop and child labor in the fashion
industry
• Work under dangerous working condition
• Low hour and low pay for workers
 5 R principles -
• Rethink
Reducing • Reduce

your impact • Reuse

• Repurpose
• Recycle
 DyeCoo waterless dyeing technology
• Offers a CO2-based dyeing technology that
Sustainable eliminates water and processing chemicals from
the dyeing process
solution • Reduces energy consumption
• https://www.youtube.com/watch?v=ZqnG9yy1s
aU
Sustainable
solution
Alternatives textiles
• Waste = resource
• The Agraloop Bio-Refinery :
turn natural waste into usable
materials
 3D printing technology
• also known as additive manufacturing
Sustainable • process of making a three-dimensional solid
object of virtually any shape from a digital
solution computer model
• Generate less material much less waste