COM 2603

Intercultural, Development &

Health Communication
Semester 1/2023
Welcome: Meet & greet
 Contact lecturers & section allocation
• Prof S Moola: 012 429 6281, moolas@unisa.ac.za
Health Communication & Module coordinator
• Mr T Lechaba 012 429 6399, Elechalt@unisa.ac.za
Development Communication
• Mrs Z Mbatha: mbathzj@unisa.ac.za
Intercultural Communication
 Welcome, meet & greet…
Welcome! 
We wish you the very best for 2023, COM 2603, semester 1. 
We are here to help, therefore please ask if you need help. 
• General rules: when we communicate with each other and with lecturers we address emails
respectfully as: Dear Dr X, Dear Mr Y/Ms G, Prof W etc). As communication students we
communicate respectfully and with care. 
• Abusive language is not allowed in communication with the university staff members.
Students are reminded that the use of abusive language is not permitted by the Student
Disciplinary Code and such communication may subject students to disciplinary
proceedings. 
• Please ONLY use your my Life email account to communicate with us, private email
accounts are not allowed and will not obtain responses, unfortunately. Please adhere to
university rules. 
• COM 2048 study guide is used for COM 2603 (this was the old module code). Please
read, access and use your study guide for this module together with your prescribed
textbook. Both these are compulsory for the module. The study guide can be found in
the study guide folder on Moodle. 
• Your tutorial letter 101/2023 can be found in the tutorial letter folder on Moodle. 
• Please remember to submit assignments on time, no extensions are allowed, we work
with systems and once they are closed, they are closed. Hence please plan ahead. 
• There are no resubmissions on any assignments allowed- again we work with systems,
and they are set. Hence, we need to adhere to rules. 
• For assignment 01- the declaration is compulsory, to be submitted within your assignment
01, as ONE file upload/one file submission. Please work in word, embed your declaration
(visible with text etc.), answer your assignment questions etc.- once completed PDF the
entire single file and submit online, as ONE document. Please note: an assignment without
the compulsory declaration, will obtain zero unfortunately, please adhere to departmental
rules, as indicated in the 101/2023 (point 7, pages: 11-13).
• The only file type that myUnisa/Moodle system accepts is, PDF format, please take note and
adhere to rules here. 
• Please remember to keep copies of all your work/files/assignments
submitted to Unisa. As well as proof of all assignment & exam
submissions (screenshots etc).
• Please read CMNALLE (technical and referencing tutorial letter) in FULL.
Please learn how to reference in-text from practical examples in here, as
well as in the "sources consulted" page at the end of your assignment.
Technical rules for example: your contents page, level of headings/sub-
headings, sources page, in-text referencing etc are all in here. Please access
& use. Also, please access and use the plagiarism information on this site,
in the allocated folder.
• Please note the final cut-off time for assignment 01 & 02 is 23:00 please
take note.
• Assignment 01- needs to be submitted online via the Moodle platform (file
submission/one/single file upload) please follow the system prompts here.
• Double check- NO incorrect content & NO corrupt/password protected files are allowed. 
• Please triple check your work- ensure you submit the correct contents for COM 2603 assignments, no
resubmissions allowed, incorrect content = 0%
• Please check your file is NOT corrupt before uploading, if we cannot open or access the file zero 0%
will be awarded.
• Password protected files are impossible to open- zero 0% will be awarded.
• Please embed/attach (with text) your compulsory declaration with/within the assignment as ONE
document and ONE file upload.
• PLEASE CHECK YOUR FILE, YOUR CONTENTS, YOUR WORK, YOUR DECLARATION
BEFORE you submit. 
• Assignment/Assessment 02- is an online MCQ/Quiz, the questions can only be answered online.
Please take note here and read all the assignment instructions before submission. There are no
resubmissions and only one attempt is allowed per question & one attempt for the entire Quiz. Please
access the Moodle help files folder, on the site, for a video to assist/explain how to answer an
MCQ/Quiz assignment.
• The compulsory textbook details can be found: in your 101/2023, in the announcements on Moodle
(with a picture/visual), please ask us if you are unsure here. 
• We will communicate further as we move along... 
Weekly Live classes for COM 2603 per section….please
take note
Please take note that we (the team) will individually host weekly classes with students per module
coverage.
Your allocated team lecturer will inform students via an announcements of the class, how to access
etc. Please look out for this information.
The roster is as follows:
MARCH
Weekly class 1: 2 March (team welcome)
Weekly class 2: 8 March (how to approach assignment 01- link will be sent soon via announcements on
myUnisa/Moodle site- team class)
Weekly class 3: 14 March- Intercultural communication
Weekly class 4: 28 March- Development communication
APRIL
Weekly class 5: 4 April- Health communication
• Weekly class 6: 11 April- Intercultural communication
• Weekly class 7: 18 April- Development communication
• Weekly class 8: 25 April- Health communication
MAY
• Weekly class 9: 2 May- Intercultural communication
• Weekly class 10:9 May- Development communication
• Weekly class 11: 16 May- Health communication
• Weekly class 12: 23 May- Intercultural communication
• Weekly class 13: 30 May- Development communication
NB: May classes will end as soon as the exam date is released.

- Assignment prep class/how to approach assignment 01- 8 March (10-12)

- Exam prep class/exam info- date & time to be announced closer to exam period.
 MyUnisa/Moodle Site
• Announcements (very important).

• FOLDERS: Assignment info folder; 101 folder, CMNALLE folder;

plagiarism info folder; Assignment declaration folder etc.

• FORUMS: per module part intercultural, development & health comm

to engage with us…
• Please access/use and constantly visit the site…
Assessment 1 & 2 submission shells on
myUnisa/Moodle site
My Life email account is compulsory for all communication with
UNISA

Just a reminder it is compulsory to activate and use ONLY your myLife

email account:
• for all contact/communication with lecturers and Unisa, 
• if you are experiencing any technical difficulty please contact:
myLifeHelp@unisa.ac.za - phone: 012 429 3111 (option 2)
• the online examination later in the year,
• Failure to contact us from your my life email account will result in no
response from the team. No private email addresses are allowed for
contact. 
Contact details: UNISA Student assistance services
Dear students
Please store the unisa contact numbers:
•Centralised Toll Free number: 0800 00 1870 (8am-7pm Mon-Fri) & 8am-2pm
Saturdays.
•Website: https://my.unisa.ac.za (myUnisa info) & Unisa website: 
http://www.unisa.ac.za
• Student queries: enquire@unisa.ac.za
•myUnisa: myUnisaHelp@unisa.ac.za - phone: 012 429 3111 (option 2) 
•myLife: myLifeHelp@unisa.ac.za - phone: 012 429 3111 (option 2)
• Application and Registration queries: study-info@unisa.ac.za 
•College of Human Sciences: artes@unisa.ac.za 
• General assignment queries: assign@unisa.ac.za - phone: 012 429 3710
• Exam queries, direct appropriately: aegrotats@unisa.ac.za (012 429 2254);
exams@unisa.ac.za; examdisabled@unisa.ac.za;
examadmission@unisa.ac.za; Phone: 012 429 4347;
examinternational@unisa.ac.za; remark@unisa.ac.za;
purchasescript@unisa.ac.za (012 429 2700)
• Despatch: despatch@unisa.ac.za 
• College of Human Sciences query: chs@unisa.ac.za Phone: 012 429 8285
• Generic Email addresses
exams@unisa.ac.za for Examinations
aegrotat@unisa.ac.za for AEGROTAT
remark@unisa.ac.za  for remarks
purchasescript@unisa.ac.za  for purchasing a script

Please keep these contact details safely. 

 ISSUES WITH MOODLE?
My Modules/My Unisa site

Student queries can be directed to:

Toll Free Landline: 0800 00 1870 (Select option 7 for

myModules)
Email: mymodules22@unisa.ac.za (
mailto: mymodules22@unisa.ac.za)
 Assignment/Assessment due dates for
semester 1/2023
The assignment due dates for semester 1/2023 include:

• Assignment 01, written assignment: 20 March 2022 @ 23:00.

• Assignment 02, multiple choice Quiz (MCQ) assignment: 28 April
2022 @23:00.
NB: Please take note of the time closure.
The system is programmed with opening and closing dates. Hence no
extensions can be granted.
 COM 2603 E-tutors
• Please note you will be assigned with a group of students to an E-
tutor- please engage with your tutor, ask questions, partake in
discussions etc.
Assignment Unique Numbers for semester
1/2023
• Assignment/Assessment unique numbers for semester 1/2023 for
your assignments are as follows:

Semester 1/2023
• Assignment 01 788791 (written assessment)
• Assignment 02 760057 Quiz (MCQ assignment online)
• Submission takes place on Moodle, online only, please refer to the
assignment/assessment shells on myUnisa/mymodule/Moodle
platform.
 NO FURTHER EXTENSIONS CAN BE GRANTED AT ALL

• Kindly adhere to your assignment due dates above.

• After these dates & time the system will close and no further
submissions will be accepted.
• Assignments cannot be emailed to lecturers at all. This is not accepted
at all.
• Also, please ensure you do not wait until the last minute to submit your
assignments, as there can be traffic on the network.
• Assignment unique numbers are provided on Moodle & in this slide
show, to use for your assignment submissions for the semester 1/2023.
 COMPULSORY!!! Please take note
• It is compulsory that you submit a declaration with your assignment (a word version is
uploaded on the Moodle site- under the “declaration folder” and it was also sent via an
announcement). Failure to do so, will unfortunately result in a student obtaining zero 0%
for the assignment. Please read all the technical rules, in your tutorial letter CMNALLE,
101/2023 & on the Moodle site.
• In-text referencing is compulsory in the assignment, per question, from both your study
guide and textbook (or you will lose marks per question). You require a sources consulted
page, declaration, table of contents, etc. in your assignment- please consult with the
101/2023, for technical presentation rules and please ensure you adhere to them all. Please
read CMNALLE tutorial letter- for technical and referencing rules for COM 2603.
• Copied examples from the textbook and study guide are not allowed and zero will be
awarded here. Verbatim quoted assignments are not allowed and zero will be awarded here.
This applies to both assignment and exam submission- please take note and prepare ahead.
Double check- NO incorrect content & NO
corrupt/password protected files are
allowed
• Please triple check your work- ensure you submit the correct contents for COM
2603 assignments, no resubmissions allowed, incorrect content= 0%
• Please check your file is NOT corrupt before uploading, if we cannot open or
access the file zero, 0% will be awarded.
• Password protected files are impossible to open- zero 0% will be awarded.
• Please embed/attach (with full text) your compulsory declaration with/within
the assignment as ONE document and ONE PDF file upload.
• What is submitted is marked and recorded as the final mark- please take note.

PLEASE CHECK YOUR FILE, YOUR CONTENTS, YOUR WORK, YOUR DECLARATION
 Read, read and more read…
• Your 101/2023 & info on the Moodle site (read in full & read and
access the site regularly).
• Your study guide.
• Your prescribed text book.
• CMNALLE: technical & referencing tutorial.
• The Moodle COM 2603 semester 1/2023 site.
• Moodle announcements.
• Moodle folders (with information).
• Etc.
 Moodle help files: available on the
myUnisa/Moodle site for your access
• Please access, read and use the Moodle help files uploaded in a folder
on Moodle to help you familiarise yourself with the platform, tools,
navigation etc.
• Please note Moodle is the new learning management system we are
using for online teaching and learning at UNISA.
• All assignment/assessment submissions take place online, on the
Moodle platform only.
• Your Quiz (MCQ) assignment/assessment can only be answered
online on the Moodle platform.
 Assignment due-dates
• Written assignment 01- 20 March 2023 @ 23:00.
• MCQ assignment 02- 28 April 2023 @ 23:00.
• Examination date: Check university updates, it will be an online, take
home- timed exam. Usage of the invigilator app is compulsory, No
App= no mark. Please familiarise yourself with how to use the App
now, download it etc, see video: https://vimeo.com/607264524 
NB: NO late assignments will or can be accepted, please submit on
time.
 When can I submit my assignment?
Please note the system will only allow assignment submissions (written & MCQ ) as follows: 

• Assignment 01- system opens on the 13 March 2023 at 8am. One week before the
submission date. Assignment questions and rules are already available on the myUnisa site,
in the allocated folder.

• Assignment 02- system opens on the 01 April 2023 at 8am. Twenty eight days before the
submission date. Assignment rules are already available on the myUnisa site, in the
allocated folder.

Please take note of the information above. 

My compulsory textbook:
Martin, JN, Nakayama, TK, Van Rheede van Oudtshoorn, GP & Schutte, PJ. 2013. Experiencing
intercultural communication: an introduction. South African edition. London: McGraw-Hill.
 Assignment 01: instructions
• Assignment due date: 20 March 2023, the system closes at 23:00, written
assignment unique number: 788791 please do not wait until the last minute
to submit, also please note: no late assignment files are accepted. No
extensions can be granted- please plan ahead.
• Only PDF files are allowed.
• Students are required to submit their assignment via the file submission box
(upload your PDF file here- follow the system prompts). Please submit online
only, via the My Modules/My Unisa/Moodle, platform.
• No emailed assignments are allowed and will be deleted.
• Please go to the “add submission” button on Moodle to submit your answer
file online.
• Remember to click the “submission button” for your confirmation. Or
your assignment will remain in a draft form and cannot be
marked. Double check: it says “submitted” and not “Draft/in
Draft form”
• Keep screen shots of your submission (as a back-up).
• Once the submission is completed, please note no re-submissions are
allowed at all.
• Your assignment declaration is compulsory, to embed within your
assignment, and then you are only allowed to upload ONE file, in PDF.
Failure to submit a declaration will result in a student obtaining zero,
for the written assignment. Please adhere to departmental rules.
• In-text referencing per a question is compulsory, or marks will be lost
per question. Only credible sources are allowed.
• Please use the mark allocated per question, as a guide for how much
to write, per question.

• Please adhere to all the technical rules and processes as per CMNALLE
(Example: table of contents page, sources consulted page, declaration
page, in-text referencing, level of headings and sub-headings, etc. as
per tutorial letter CMNALLE).

• Incorrect module content, blank files, corrupt files, read only files,
password protected files- will obtain zero, please double check,
before you submit your assignment file online.
 COMPULSORY DECLARATION:
• COM 2603- Written assignment 01 compulsory declaration 2023:
please check for the word version on the Moodle platform-compulsory
declaration folder. Please access, fill in your details, embed within your
final assignment document, PDF & upload ONE file only, via the Moodle
platform online.
• No declaration= zero (0%)
• Please reference in-text per question or marks will be lost, per
question.
• Please ensure you make use of your own unique examples (where
requested per section). Please do not copy examples from the textbook
for any section, or marks will be lost here too for copying.
 ASSIGNMENT 02: Quiz (MCQ)
ASSIGNMENT
• Due date: 28 April 2023 @ 11pm.
• Please read all prescribed work for all three sections and answer carefully.
• Select correct options per question online on the myUnisa/Moodle platform
• Submit on the due date- you have to take the Quiz online only.
• No extensions allowed. No resubmissions allowed.
• One attempt per the quiz only & one attempt per question only.
• Assignment instructions are available on the Moodle platform, in the
assignment folder for this Quiz/Assessment- please access.
• Feedback: will only be available on the My Modules/Moodle/My Unisa site
after the due date.
 Examination revision: online class session
We will try to host an online class for examination revision on the:
- Date: to be announced
- Time: to be announced
- Link: will be available closer to the time of the broadcast, check your
my Unisa/Moodle announcements, and e-tutor platforms for updates.
- You require Google Chrome to access the live class via the internet
link.
 Examination for semester 1/2023
• Will be online later in the semester.
• Please check the exam revision folder on the My Modules, Moodle site.
• A declaration is compulsory here as well (or zero will be awarded) & the university honour pledge.
• In-text referencing is compulsory per question, in the exam or marks will be lost per question.
• Unique examples (not copied from the textbook or study guide are required, where requested in
the exam) or marks will be lost for copying examples from our sources provided.
• No full verbatim, inverted commas exam is allowed or zero will be awarded. Paraphrasing and
refencing all sources is compulsory.
• It will be a timed, take home exam.
• It will be online- internet connection is required.
• No emailed exams are allowed.
• More information will be communicated by us and the university as the semester proceeds.
Only one, PDF file can be uploaded.
No resubmissions are allowed, please submit correctly the first time.
Blank, incorrect module content, corrupt, read only files, password protected etc. files are zero.
Please double-check your work before you upload your file.
Format: online, take home, timed examination.
Please do not leave blanks in the examination.
Please number your exam answer pages and number each question exactly- as per the exam
question paper.
The final submission is accepted and marked.
Scanned exams: clarity and legibility is core as what is submitted is marked as the final mark.
The invigilator App: details on this will be placed on Moodle. Please watch this video on
https://vimeo.com/607264524 how to use the App. Please note students need to access the App
immediately, once they download the exam paper, or the time to access/for entry expires. The App
needs to be open and running throughout your exam period. Exam papers need to be submitted
on the myExams system/platform (single file upload) for the App- follow the system prompts here
please. If you experience technical difficulties on The Invigilator App, contact the technical
helpdesk via WhatsApp on 073 505 8273. No App- no mark.
More exam rules will be communicated closer to the exam time- please check Moodle for updates.
 GOOD LUCK!!!
• Please work hard.
• Ask us if you feel lost, we are here to help!
• Email us if you need help 
STUDY GUIDE UNITS PRESCRIBED BOOK CHAPTERS

Study unit 1 Chapter 1

Study unit 2 Chapter 2, 4

Study unit 3 Chapter 3

Study unit 4 Chapters 5 and 6

Study unit 5 Chapter 3

Study unit 6 Chapter 7

Study unit 7 Chapter 8

Study unit 8 Chapter 13

   

Intercultural communication in the tourism context Chapter 9

Part B: Development communication Chapter 13

Part C: Health communication Chapter 12

Intercultural communication and business communication Chapter 10 (can be linked to globalisation aspects in the study guide)

Intercultural communication and education (South African context) Chapter 11

Study guide Section topic New prescribed book

Activity 1.1 Why study intercultural communication? Chapter 1

Activity 1.2 The history of the study of intercultural communication – early development of the discipline No reference

Activity 1.3 The history of the study of intercultural communication – approaches No reference

Activity 1.4 The history of the study of intercultural communication – dialectical approach No reference
Activity 2.1 Culture and communication – culture Pages 21-28

Activity 2.2 Culture and communication – communication Pages 28-31

Activity 2.3 Culture and communication – context and power Pages 31-33

Activity 2.4 Culture and communication – histories No reference

Activity 2.5 Culture and communication – the power of histories No reference

Activity 2.6 Culture and communication – history and identity No reference

Activity 2.7 Culture and communication – intercultural communication and history No reference

Activity 3.1 Identity and intercultural communication – the dialectic nature of identity No reference

Activity 3.2 Identity and intercultural communication – identity and language No reference

Activity 3.3 Identity and intercultural communication – identity development Pages 59–62

Activity 3.4 Identity and intercultural communication – social and cultural identities Pages 48–58

Activity 3.5 Identity and intercultural communication – stereotypes and prejudice Pages 33–-38

Activity 3.6 Identity and intercultural communication – multiculturalism Pages 62–65

Activity 4.1 Language and intercultural communication – the dialectic nature of language Pages 90–92

Activity 4.2 Language and intercultural communication – language and perception Pages 92–94
Activity 4.3 Language and intercultural communication – cultural variations in language Pages 94–97
Activity 4.4 Language and intercultural communication – multilingualism Pages 102–107
Activity 4.5 Language and intercultural communication – language, politics and policies Pages 106–107
Activity 4.6 Nonverbal codes and cultural space Pages 116–123
Activity 4.7 Nonverbal codes and cultural space – cultural space  
Activity 5.1 Understanding intercultural transitions Pages 9–13

Understanding intercultural transitions – thinking dialectically about intercultural

Activity 5.2 transitions No reference
Activity 5.3 Understanding intercultural transitions – six trends in international migration No reference
Activity 5.4 Understanding intercultural transitions – types of migrant groups No reference
Activity 5.5 Understanding intercultural transitions – types of migrant groups No reference
Activity 5.6 Migrant-host relationships No reference
Activity 5.7 Cultural adaptation No reference
Activity 5.8 Cultural adaptation – interpretive approach Pages 62–65
Activity 5.9 Cultural adaptation – critical approach Pages 62–65
Activity 6.1 Learning about culture without personal experience Pages 128–131
Activity 6.2 Consuming and resisting popular culture Pages 134–137
Activity 6.3 Representing cultural groups Pages 137–138
Activity 6.4 US popular culture and power Pages 131–134
Activity 7.1 Culture, communication and intercultural relations Pages 142–144
Activity 7.2 Thinking dialectically about intercultural relationships No reference
Activity 7.3 Benefits and challenges of intercultural relationships Pages 142–147
Activity 7.4 Intercultural relationships Pages 147–159

Activity 8.1 Characteristics of intercultural conflict Pages 235–236

Activity 8.2 Two theoretical approaches and the dialectic perspective No reference

Activity 8.3 Social science approach to conflict – types of conflict Pages 236–237

Activity 8.3 Social science approach to conflict – strategies for dealing with conflict Pages 238–239

Activity 8.4 Interpretive and critical approaches to conflict No reference

Activity 8.5 Managing intercultural conflict Pages 239–140

Activity 8.6 The future of intercultural communication – the components of competence No reference

The future of intercultural communication – applying knowledge about intercultural

Activity 8.7 communication No reference

Activity 8.8 The future of intercultural communication – what the future holds No reference
• To complete your studies, you need to study all three sections:
• In order to complete section A: Intercultural Communication, you
need to acquire the prescribed book as well as use your study guide.
• For section B: Development Communication and section C: Health
Communication, you need to study the material in both the study
guide and the prescribed book.
• Draw up your own study programme for a semester period of 15
weeks. Take the examination date into consideration and allow
yourself sufficient time to revise for the examination, as we have
already suggested.
• Start your studies at learning unit 1 of your study guide. Do all the
activities in each learning unit as they will not only better prepare you
for the examination, but will also teach you various skills that you will
be able to apply in real-life working situations.