and disappearing in rapid succession.

The phi phenomenon often manifests as a moving

zone or cloud of background color surrounding flashing objects. Both the beta effect and
the phi phenomenon underscore the significance of gestalt principles,
Interaural Level Difference (ILD):
• this time difference and use it to determine the direction of the sound source.
• Interaural Level Difference (ILD): The head acts as a barrier that partially blocks sound waves
from reaching the ear farthest from the sound source. As a result, the ear closer to the source
receives a stronger sound signal. By comparing the intensity of the sound in each ear, the brain can
infer the source's direction.