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DIGITAL PUBLISHING

Balaji G
Haris manikandan S
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What is Digital Publishing ?

▰ Digital Publishing is meant by using

digital technology to digitize the written
or printed materials and publish or
spread through Electronic Devices.
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Project Gutenberg

▰ Digital Publishing was introduced on 4th July 1971, when

Project Gutenberg was started. It was founded by Michael
Hart who makes the first digital copy of the Declaration
of Independence.
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Digitization

 An American inventor Raymond Kurzweil developed a scanner in 1974,

which was equipped with an Omni font software that enable optical
character recognition (OCR) for numeric inputs.
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Key Features

 OCR ( Optical Character Recognition )

 XML ( Extensible Markup Language )

 Cloud-based Digital Publishing Software

 HTML ( Hyper Text Markup Language )

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OCR
 Optical Character Recognition is the electronic or mechanical
conversion of images of typed, handwritten or printed text into digital
editable text.
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XML

▰ Extensible Markup Language or XML workflow is extensible as it

allows you to define your own tags in the order they occur and the
way they should be processed or displayed. Markup means that you
can define each element in the XML as a tag or a set of tags. XML is
also a meta-language, similar to HTML but much more flexible.
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Why is XML important for Digital Publishing

 XML is the new standard for publishing, especially for digital formats.
Instead of limiting publication to a certain size or layout, XML turns
documents into pure information ready to be displayed virtually
anywhere: on a Kindle reader, EPUB smart phone app, laptop, website
or traditional print media.
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Cloud-based Digital Publishing Platform

▰ A cloud-based digital publishing software lets you store

everything in a virtual space from where you can access the
content anytime and anywhere. Compared to storing files on
your local drives, cloud storage provides more accessibility.
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Top Digital publishing platforms

▰ Pratilipi
▰ Suventure
▰ Barnes & Noble Press
▰ Google Play Books
▰ Ingram sparks
▰ Kobo writing life
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Pratilipi

▰ Pratilipi is India's largest digital platform connecting readers

and writers in 12 Indian languages|

▰ Founded in 2015 by a set of reading enthusiasts, Pratilipi is a

storytelling platform

▰ Pratilipi Comics, Pratilipi FM, IVM podcasts and The Write

Order.
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Suventure
▰ Suventure

▰ Strong focus on Media, Healthcare and Ecommerce.

▰ More than 75 + strong team delivering high quality software

and digital services to Global client.
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HTML in Digital Publishing

▰ The latest version is HTML 5, which has revolutionized web

page design. It is widely used in publishing, as it easily aligns
with today’s technological advancements.

▰ Web design, appearance, searches, interactions, and sharing are

important to content reachability.
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Examples of Digital Publishing

▰ Digital magazines.
▰ Online newsletters.
▰ Digital catalogs.
▰ Digital brochures.
▰ Presentations.
▰ Online newspapers.
▰ Blogs.
▰ eBooks.
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Merits of Digital Publishing

▰ Cost – Effective
• In traditional Publishing , We need more cost to print the
article . But in digital , We haven’t need any cost for creating
the contents .

▰ Time - Efficient
• In DP , We can easily publish the contents within a seconds…
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Merits of Digital Publishing

▰ Wider Audience
• In print publishing, your circulation is limited.
But in Digital , your audience is virtually
unlimited.
▰ Easily CRUD
• CRUD – Create / read / Update / Delete …
• We can easily C,R,U,D the contents through
internet before and after publish the contnent.
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Demerits of Digital Publishing

▰ High Initial Cost to Publish the article .

▰ Incompatible Hardware and Software

▰ Weak Infrastructure of computer and Communication

network

▰ Inconvenient to use (Reading from screens)

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Conclusion

▰ The aim of digital publishing is to reach a large number of

audiences. With majority of people owning a mobile device
with internet, they have easily access the variety of content
online instantly .
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AUTHORS
** BALAJI G **
II nd YEAR (DPT)
WHATSAPP NO : 8300474512
Mail id : balajicomp2002@gmail.com.

** HARIS MANIKANDAN S **
II nd YEAR (DPT)
WHATSAPP NO :8838134404
Mail id : harishmanikandan46@gmail.com.