New Journey:

Airbnb's
Expansion into
Car Rentals
RESEARCH METHODOLOGY AND DATA COLLECTION

What are the Most Popular Car Models and Makes Among Renters?

What is the Impact of Fuel Type on the Number of Trips Renters

Take?
CORNELL CAR RENTAL
DATASET

• Sourced from Kaggle, the Cornell Car Rental Dataset

offers a comprehensive snapshot of global car rental
trends.
• Comprised of 5,851 observations, each representing a
unique car rental instance.
• Quantitative data presented in a tabular format, with
each column representing a distinct attribute or
feature of the car rental. A total of 15 features.
 Feature Description
1 fuelType The type of fuel the car uses(Electric,Hybrid, Gasoline,Diesel)
2 rating The rating given to the car
3 renterTripsTaken The number of trips taken by renters with this car
4 reviewCount The number of reviews for this car
5 location.city The city where the car is rented
6 location.country The country where the car is rented
7 location.latitude The latitude of the rental location
8 location.longitude The longitude of the rental location
9 location.state The state where the car is rented
10 owner.id The identifier for the car owner
11 rate.daily The daily rate for renting the car
12 vehicle.make The make of the car
13 vehicle.model The model of the car
14 vehicle.type The type of car (e.g., sedan, SUV, etc.)
15 vehicle.year The year the car was manufactured
DATA ANALYSIS, INTERPRETATION,
AND DISCUSSION

• Research Question 1:
We aggregated the data based on the vehicle.make
and vehicle.model to determine the most popular
car models and makes among renters.

• Research Question 2:
We examined the average trips made by renters
based on fuel type. This helps us determine which
fuel-based car category attracts the most business
on average.
Top Ten most
popular vehicle
models and
make
The average
number of trips
taken for each
Fuel type

Fuel Type Average Trips Taken

Hybrid 38.47

Gasoline 34.17

Electric 29.22

Diesel 17.3
CONCLUSION AND RECOMMENDATION

Based on these findings,

However, when
we recommend
considering the average
A strong preference for increasing the availability
number of trips taken,
electric vehicles of electric and hybrid
hybrid and gasoline
vehicles on the rental
vehicles still lead.
platform.
IMPLICATIONS FOR
BUSINESS ANALYTICS
MANAGERS

• Data-Driven Decision Making.

• Identifying Opportunities.
• Revenue Growth Potential.
• Enhancing User Value.
• Risk Mitigation.
• Global Impact Assessment.
• Competitive Advantage.