Example Presentation

By Teacher Johnson
Kensington United is a football team that has been very
successful recently

They have been managed by Marco Conti who has been

helping to train young players since they were in youth
training camps

At the moment, they are near the end of their

sponsorship with another company and are looking to
start a new partnership.

Partnering with Universal Communications would help

increase viewership of the games and increase profit for
the Club.

2
Task
Kensington United needs to negotiate a deal with
Universal Communications

The task is to find a win-win deal for both

companies.

We completed the task by writing down the best-

case and worst-case goals for each company.

We spent time negotiating the deal

3
 Kensington United Universal
Communication

4-year Receives €60M + half paid

contract in the first year,
consecutive years only
10M

Advertising Semi-limited
advertising on
clothes and around
the stadium

The solution
Players Players agreed to
Promotions participate in promotes
for UC 15 days each year,
top players promote for
20 days

We think the results of our Perks Each player receives a Receives 2 Stadium
negotiation was a win-win company car and free suits that can hold
travel for holidays up to 20 people,

4
Skills

• Brainstormed different deal packages

• Communication breakdown when we needed to clarify numbers and
information
• Negotiation – to created a good win-win deal

5
Advantages to
Teamwork

• Help with ____________________

• _________ remembered really helpful
negotiation tips
• Together we corrected each other
when we said the wrong thing

6
Thank You!