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2022
ATP MARKETING STRATEGY (2022)
BUSINESS SUSTAINABILITY
QUALITY THROUGH PRODUCT RELIABILITY
ON-TIME DELIVERY
COMPETITIVENESS
GROWTH
GLOBAL MARKET REACH
PRODUCT EXPANSION
CUSTOMER FOCUS
PROFITABILITY THROUGH COST SAVING
MARKETING PLAN YEAR 2022 : ACTION
PLAN
DOMESTIC MARKET
STRENGTHEN DOMESTIC MARKET THROUGH:
EXISTING CUSTOMER
Indonesian Air Force C-130H 22 88 24 112
Japan Maritime SDF C-130R 6 24 NA 24
Philippine Air Force C-130H 4 16 NA 16
Royal Thai Air Force C-130H 12 48 NA 48
POTENTIAL CUSTOMER AIRCRAFT MODEL QTY AIRCRAFT NO OF ENGINES (-15) ENGINE FLOAT TOTAL
DOMESTIC:
a. ENGINE POWERPLANT REGISTERED INSIDE ATP CONTRACT.
PREVIOUS ONLY ENGINE
INTERNATIONAL:
a. ENHANCING CUSTOMER RELATION THROUGH REGULAR
COMMUNICATION.