UNDERSTANDING

FOMO:
THE FEAR OF MISSING
OUT
Exploring the impacts and coping strategies.

Presented by: May Thu Shin Thant

Researched and conducted by: Grace, Nay Ti Hein and Simon
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 MONDAY, SEPTEMBER 04

WHAT EXACTLY IS FOMO?

FOMO, or the fear of missing out is a common and SEPTEMBER

relatable feeling in today’s world. It’s that anxious
feeling you get when you see others doing
something exciting, interesting or fun and you
worry that you’re not part of it.
04

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 MONDAY, SEPTEMBER 04

WHAT IS AN EXAMPLE OF FOMO?

It often occurs from the constant stream of SEPTEMBER

information and updates on social media,
where you might see your friends attending a
party, traveling to exotic destinations, or 04
enjoying a new experience, while you’re not
there.

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 MONDAY, SEPTEMBER 04

HOW DO YOU COPE ON FOMO?

Based on the information we collected, here are SEPTEMBER

some ways on how some people deal with fomo:

•
•
prioritize what’s important.
don’t compare yourself to others.
04
• seeking professional help.
• talking to a friend or a family member

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 MONDAY, SEPTEMBER 04
POSITIVE ASPECTS OF FOMO

Based on the information we collected, some people said

FOMO was also a motivator for personal growth and SEPTEMBER
exploration.

As in “when we see someone else living their best life, it can

give us hope that we can do the same, watching others excel,
04
can be a way to encourage us to reach for more”

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 MONDAY, SEPTEMBER 04
MCDONALD’S MARKETING STRATEGY OF FOMO:

This is just extra knowledge of how McDonald's targets audience

using FOMO. SEPTEMBER

04
In marketing, FOMO is a tactic used to show shoppers that
inaction means missing out on something great. Think of a
McDonald’s ad showing real diners enjoying a McRib sandwich,
then reminding viewers that its only available for a limited time.

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 Q AND A TIMEEEEEE ♡

FEEL FREE TO ASK ANY

QUESTIONS RELATED TO
FOMO <33
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