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History

Hyundai was founded in


1947 in South Korea. Its
founder is Chung Ju Yong,
who was originally
Hyundae
involved in shipbuilding.
The company name comes
from the Korean word
“Hyundae”, which means
“new time”.
In the early years of its existence, the
company was engaged in the
production of small ships, as well as
auto parts and components. In 1967,
Hyundai entered automobile
production with the release of its
first model, the Hyundai Cortina.

In the 70s, the company actively


expanded its production, starting the
production of passenger cars and
buses.
In 1976, jointly with Mitsubishi Motors, the first passenger model wa
In 1976, jointly with Mitsubishi Motors, the first passenger model was crea
created - the Hyundai Pony car.
In the 80s and 90s,
Hyundai continued to
develop and expand
its product line,
releasing more and
more car models.
During this time, the
company began
collaborating with
other automakers such
as Mitsubishi and Kia.

In 1985, the first


generation Hyundai
Sonata debuted,
conquering the
international market.
By 2000, Hyundai Motor
Company had become the
undisputed leader of the
national market and also
became one of the largest
automakers in the world,
entering the markets of the
USA, Europe and Asia.

In 2005, for the first time, it


entered the “Top 100” of
global brands, and in 2013,
it was recognized as the
fifth largest automaker in
the world. And at the end of
2022, the company took 3rd
place in the world in car
sales
Goals and Objectives
Hyundai sets itself the following goals
and objectives:

– Development and expansion of


automobile production, increasing
share in the global market.
– Continuous improvement of product
quality, introduction of new
technologies and innovations.
– Strengthening our position in the
global market, expanding our sales
geography and opening new
dealership centers.
– Maintaining a leading position in
the field of vehicle safety and
environmental friendliness.
– Development of cooperation with
other automakers and participation in
joint projects.
Analysis

Hyundai is a multinational automotive


company headquartered in South Korea.
It is one of the largest automobile
manufacturers in the world and has a
strong presence in various markets
globally. Hyundai produces a wide
range of vehicles, including cars, SUVs,
and electric vehicles.

The company has a reputation for producing reliable and affordable vehicles, which has contributed to its success and
popularity among consumers. Hyundai has also been focusing on innovation and sustainability, with the introduction of hybrid
and electric models in its lineup.
In terms of technology, Hyundai has been investing in research and development to incorporate advanced features and
connectivity options in its vehicles. It has also been exploring autonomous driving technologies and has partnerships with
various tech companies to develop future mobility solutions.

Hyundai has a global manufacturing and sales network, allowing it to cater to different markets and customer
preferences. The company has been expanding its presence in emerging markets and has established a strong brand image
through effective marketing and advertising campaigns.

Overall, Hyundai is a well-established automotive company known for its reliable vehicles, affordability, and
commitment to innovation.

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