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PRODUCT/SERVICE DESCRIPTION

The product that the entrepreneurs offered are Takoyaki and Yakisoba
a Japanese dish but the entrepreneurs make it like a Filipino style, it
pleases a lot of Filipino tastes buds and fills their stomachs. The
uniqueness of the products are the way it is cooked and a pleasant
aroma because of the original sauce, and also the entrepreneurs do
the made to order so the Takoyaki and Yakisoba will serve to the
customer’s hot and fresh.

TAKOYAKI YAKISOBA
LOCATION- Romulo highway
Quezon Avenue Camiling, Tarlac

TARGET MARKET- TAU students


and employees, residents of
Camiling, Tarlac.
TABLE 3.1 SIZE OF THE TARGET MARKET
2022

Total Population of Camiling 87, 319

TAU Employees 1,000

TAU Students 8,000

Passers-by 873

Total 97,192
TABLE 3.2 RESPONDENTS

RESPONDENTS NO. OF RESPONDENTS

Residents of Camiling 70

TAU Employees 3

TAU Students 25

Passers-by 2

TOTAL 100
Figure 3.1 No. of respondents who said
that they eat Takoyaki

32%
Yes No

68
%
Figure 3.2 No. of respondents who said
that they eat Yakisoba

42% Yes No

58%
TABLE 3.3. COMPETITOR’S MARKET SHARE
(TAKOYAKI)

COMPETITORS MARKET SHARE

Brikos 21 %

I love milktea 5%

Online store 15%

Grocery store 4%

TOTAL 45%
Figure 3.3. Market Share

45
%
Competitors
Available Market
55
%
Figure 3.3 shows that there is 55% available
market. Yucky – Yucky Inc. will be tapping 0.5%
from the available market.
66,090 (projected number of customers who
eat Takoyaki) x 55% (available market) = 36,349
available target customers
From the 55% available market, Yucky-Yucky
will be tapping 0.5%
Thus, 36,336 (available target customers) x
0.5% (tapped market of Yucky-Yucky)
= 181 projected target customers
Table 3.4 Frequency
Percenta Projected Total No. of
ge target Demand in a
Breakdown
customers Year

Once a week 30% 181 54 2,592

Twice a month 20% 36 864

Once a month 50% 91 1,092

Total 100% 181 181 4,548


TABLE 3.5. COMPETITOR’S MARKET SHARE
(YAKISOBA)

COMPETITORS MARKET SHARE

Grocery stores 25%

Online stores 12%

TOTAL 37%
Figure 3.4 Market Share

37
%
Competitors
Available Market
63
%
Figure 3.4 shows that there is 63% available
market. Yucky – Yucky Inc. will be tapping 0.5%
from the available market.
56,371 (projected number of customers who
eat Yakisoba) x 63% (available market)
= 35,514 available target customers
From the 63% available market, Yucky-Yucky
will be tapping 0.5%
Thus, 35,514 (available target customers) x
0.5% (tapped market of Yucky-Yucky)
= 177 projected target customers
Table 3.6 Frequency
Percentage Projected Total No. of
target Demand in a
customers Breakdown Year

Once a week 30% 177 53 2,544

Twice a month 30% 53 2,544

Once a month 40% 71 852

Total 100% 177 177 5,940


Table 5.1: Sales Forecast (TAKOYAKI)

Total Demand in a Price (₱) Total Sales for 1 Year


Year

4,548 50.00 227,400


Table 5.2: Sales Forecast (YAKISOBA)

Total Demand in a Price (₱) Total Sales for 1 Year


Year

5,940 40.00 237,600


COMPETETIVE ADVANTAGE

• Justifiable Price

• DIY Orders
MARKETING STRATEGY
• Social Media Pages - customers
access the entrepreneurs online
Operational Schedule
• The store opens up from nine thirty (9:30) in the morning
until five (5) in the afternoon. Mondays – Fridays. On
Sundays, operating hours begin at eight (8) am end at
three (3) pm because people tend to go to the park,
market or church for their family bonding day, because
Sunday is rest day, lots of people are going to town.
• The business was closed during Saturdays, since the
public market of Camiling was closed during Saturdays
there’s a tendency that very few people are going in the
town. Since the business close to Camiling Public Market
the entrepreneurs considered it as rest day as well.
Figure 3.1: Organizational Structure of
Yucky – Yucky

Carmela B. Castillo

General Manager

Hannah Kathleen Carmela B. Castillo Ramon D. Nacino II


Javier
Financial Manager Operational Manager
Marketing Manager
Table 7.13 Capital Requirement for
Three Months
Capital Requirement for first three months
COGS (takoyaki) 16,550
COGS (yakisoba) 15,444
Administrative Expense
Descriptive Title Expenses for first three months (₱)
Salaries expense 0
Licensing 561
Marketing 4,611
Office supplies expense 345

Operating Expense
Labor 0
Equipment 801
Furniture and Fixtures 225
Maintenance 0
Miscellaneous 69
Utilities 1,800
Rent 2340
Transportation expense 600

Renovation 426
Total 43,772
Table 7.14: Capital Requirements for
Three Years
Capital Requirement for three years 2022 (₱) 2023 (₱) 2024 (₱)

COGS (takoyaki) 66,150 133,600 141,552


COGS (yakisoba) 61,776 180,700 185,087
Administrative Expense
Descriptive Title
Salaries expense 0 0 0
Licensing 2,240 2,307 2,376
Marketing 18,450 19,003 19,573
Office supplies 1,380 1,421 1,464

Operating Expense
Labor 0
Equipment 3,200 3,296 3,395
Furniture and Fixtures 900 927 955
Maintenance 0 0 0
Miscellaneous 275 283 291
Utilities 7,200 7,416 7,638
Rent 9,360 9,641 9,745
Transportation Expense 2,400 2,472 2,546

Renovation 1,700 1,751 1,803


Total 175,031 362,817 376,425
Table 7.15: Source of Financing for Three
Months
Source of Financing for First three months
LIABILITIES:
Current Liabilities
Accounts Payable ₱ 0
Loans Payable 0
Non-current Liabilities 0
OWNER'S EQUITY
Castillo, Capital ₱ 15,000
Javier, Capital 15,000
Nacino, Capital 15,000

TOTAL LIABILITIES AND OWNER’S


₱ 45,000
CAPITAL
Table 7.16: Source of Financing for Year
1
Source of Financing for Year 1
LIABILITIES:
Current Liabilities
Accounts Payable ₱ 0
Loans Payable 0
Non-current Liabilities 0
OWNER'S EQUITY
Castillo, Capital ₱ 60,000
Javier, Capital 60,000
Nacino, Capital 60,000
TOTAL LIABILITIES AND
₱ 180,000
OWNER’S CAPITAL
YUCKY- YUCKY
SALES FORECAST

For 3 Months Year 1 Year 2 Year 3


Note 1 - Sales
Inventory Item 1(takoyaki)
Number of Units Sold 662 2,646 2,778 2,917
Multiply by: Selling Price 50 50 50 50
Sales 33,100 132,300 138,900 145,850

Inventory Item 2(yakisoba)


Number of Units Sold 594 2,376 2,495 7,119
Multiply by: Selling Price 40 40 40 40
Sales 23,760 95,040 99,800 284,760

Total Sales 56,860 227,340 238,700 430,610


YUCKY-YUCKY
INCOME STATEMENT

For 3 Months Year 1 Year 2 Year 3


Sales 56,860.00 227,340.00 238,700.00 430,610.00
Cost of Goods Sold 31,994.00 127,976.00 314,300.00 331,614.00
Gross Profit 24,866.00 99,364.00 -75,600.00 98,996.00
Less: Operating Expenses
Salaries Expense - - - -
Rent Expense 2,340.00 9,360.00 9,640.80 9,930.02
Advertising Expense 112.00 450.00 463.50 477.41
Transportation Expense 600.00 2,400.00 2,472.00 2,546.16
Utilities Expense 1,800.00 7,200.00 7,416.00 7,638.48
Taxes and Licenses 561.00 2,240.00 2,307.20 2,376.42
Supplies Expense 345.00 1,380.00 1,421.40 1,464.04
Depreciation Expense 211.00 845.00 320.00 320.00
Miscellaneous Expense 69.00 275.00 283.25 291.75
Total Operating Expenses 6,038.00 24,150.00 24,324.15 25,053.87
Income before taxes 18,828.00 75,214.00 -99,924.15 73,942.13
Income Tax Expense 941.40 3,760.70 -4,996.21
Net Income 17,886.60 71,453.30 -94,927.94 73,942.13

Return on Sales 31.46% 31.43% -39.77% 17.17%


YUCKY-YUCKY
CASH FLOW

For 3 Months Year 1 Year 2 Year 3


OPERATING ACTIVITIES
Net Income 17,886.60 71,453.30 -94,927.94 73,942.13
Add: Back Non Cash Expenses
Depreciation 211.00 845.00 320.00 320.00

Net Cash Flow from Operating Activities 18,097.60 72,298.30 -94,607.94 74,262.13

INVESTING ACTIVITIES
Property, Plant and Equipment (Net) 3,200.00 3,200.00 - -
Other Noncurrent Assets 900.00 900.00 - -

Net Cash Flow from Investing Activities 4,100.00 4,100.00 - -

FINANCING ACTIVITIES
Castillo, capital 15,000.00 60,000.00 -
Javier, capital 15,000.00 60,000.00 -
Nacino, capital 15,000.00 60,000.00 -

Net Cash Flow from Financing Activities 45,000.00 180,000.00 -

Total Net Cash Flows 58,997.60 248,198.30


Add: Cash, Beg. -
Cash, End. 58,997.60 248,198.30
YUCKY - YUCKY
BALANCE SHEET

For 3
Note Year 1 Year 2 Year 3
Months
ASSETS
Current Assets
58,997.6 248,198.
Cash and Cash Equivalents 0 30
Accounts Receivables - - - -
Inventories
Other Current Assets - - - -
58,997.6 248,198.
Total Current Assets 0 30 - -
Noncurrent Assets
Property, Plant and
Equipment (Net) 3,045 2,580.00 - -
Other Noncurrent Assets 844 675.00 - -
Total Noncurrent Assets 3,776.25 3,255.00 - -

62,886.6 251,453.
TOTAL ASSETS 0 30 - -
LIABILITIES AND EQUITY
Current Liabilities - -
Accounts Payable - - - -

Loans Payable, Current Portion - - - -


Accrued Expenses - - - -
Total Current Liabilities - - - -
Noncurrent Liabilities

Loans Payable - - - -
Bonds Payable - - - -
Total Noncurrent Liabilities - - - -

TOTAL LIABILITIES - - - -

Equity
Castillo Capital 15,000.00 60,000.00
Javier, Capital 15,000.00 60,000.00
Nacino, Capital 15,000.00 60,000.00
Add: Net Income 17,886.60 71,453.30

Total Equity 62,886.60 251,453.30 - -

TOTAL LIABILITIES AND EQUITY 62,886.60 251,453.30 - -

Balance Checker - - - -
END!
ENTREPRENEURS:
CASTILLO, CARMELA
JAVIER, HANNAH KATHLEEN
NACINO, RAMON II

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