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Learning Objectives
●Define trend and fad.
●Distinguishes a trend from a fad.
●Give examples of trend and fad.
TREND or
FAD
ACTIVIT
You can describe the topic of the
section here
 FIDGET
SPINNER
You can describe the topic of the
section here
CANDY
CRUSH
You can describe the topic of the
section here
You can describe the topic of the
section here
You can describe the topic of the
section here
You can describe the topic of the
section here
You can describe the topic of the
section here
You can describe the topic of the
section here
You can describe the topic of the
section here
You can describe the topic of the
section here
You can describe the topic of the
section here
TREND
 Is something that covers
almost all human activities
such as politics, beliefs,
economics, lifestyle, and social
life.
TREND
A pattern of behavior
demonstrated by a big number
of people within a particular
period.
TREND
 Has a certain beginning at a
certain point in time or history
but, it evolves and changes as
it continues to grow.
 FAD
 Is something, such as interest
or fashion, that is very popular
for a short time (Merriam-
Webster’s Dictionary).
 FAD
 A quick rise in sales and
popularity followed by a quick
decline in sales and popularity.
 FAD
 Fad products usually do not
satisfy a strong consumer
need.
 FAD
 Not completely die out with
some diehard followers
remaining loyal.
 FAD
 Those things which are advertised
as trending in YouTube, Instagram,
Facebook, or any popular social
media platforms are not actually
trends but are merely fads.
 FAD
 A temporary fashion, a craze,
interest, or activity that people
follow enthusiastically, but lasts
for a short period of time.
 FAD
 Has a definite beginning and a
definite end.
 The table below summarizes
the distinction between a fad
and a trend according to
Arzadon et.al. (2018).
 CATEGORIES FAD TREND
Notions of Change
Behavior
Effects
Time and Nature of
Growth
Scope and Limitations
 new things that we currently
do fade when the perception of
novelty is gone.
 the way we do things
 Sustained behavior that turns
into lifestyle, mindset, and
values
 intense
 Meets needs, solves problems
and issues.
 Coolness, me-too mentality,
starts with technology
 Appears suddenly, enormously
popular, does not disappear,
gets stronger over time, sticks
around.
 Mision Vision
Mercury is the closest planet to Venus has a beautiful name and
the Sun and the smallest one in is the second planet from the
the Solar System Sun. It’s terribly hot
Mission
Jupiter is a gas giant
and the biggest planet
in the Solar System

Vision
Venus is the second
planet from the Sun.
It’s really hot there
 “This is a quote. Words full of wisdom that
someone important said and can make the
reader get inspired.”

—Someone Famous
“This is a quote. Words full of
wisdom that someone
important said and can make
the reader get inspired.”

—Someone Famous
 Key numbers

20,000
This is the number of total
50,000
This is the number of patients
visitors we had last month we had last month

5,000
This is the number of
recoveries made so far
 333,000
The Sun mass compared to Earth’s

9h 55m 23s
Jupiter’s rotation period

386,000 km
Distance between Earth and the Moon
 Our statistics
Mars
30% Despite being red,
Mars is a cold place

Saturn
60% Saturn is composed
mostly of hydrogen

Venus 2005 2010 2015 2020

10% Venus has a
beautiful name
If you want to modify this graph, click on it, follow the
link, change the data and replace it
 Our statistics

Venus
Venus is the second
planet from the Sun.
It’s really hot

Jupiter
Jupiter is the biggest
planet in the entire
2017 2018 2019 2020 2021 Solar System

Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
 Our statistics

20% 10%
Saturn Venus
Saturn is the Venus has a
ringed planet beautiful name

25% 45%
Jupiter Mars
Jupiter is the Mars is actually
biggest planet a cold place

Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
 Our numbers

Budget
80% 50% 70%

Sales People Market

Neptune is far Mars is a really Jupiter is the
away from us cold place biggest planet

$28.87 30 days 45 labs 77 units

Avg. price per unit Avg. days on market Retailers Remaining inventory
 Brief story
Mercury is the closest planet to the Sun and the
smallest one in the Solar System
Brief story
Mercury is the closest planet to the Sun
and the smallest one in the Solar
System
745,145
Big numbers catch your audience’s attention
 13,11
Big numbers catch your

9
audience’s attention
 Milestones reached
Mars Saturn
Despite being red, Mars It’s composed mostly of
is a cold place, not hot hydrogen and helium

2007 2010 2014 2018

Mercury Venus
Mercury is the closest It has a beautiful name,
planet to the Sun but it’s terribly hot
 Milestone reached

Mars Earth
Mars is a cold Earth is where
place, not hot we all live

Saturn is the Venus has a

ringed planet beautiful name

Saturn Venus
 Our process

For the staff For the center

● You can write your idea here ● You can write your idea here

● You can write your idea here ● You can write your idea here

● You can write your idea here ● You can write your idea here

● You can write your idea here ● You can write your idea here

● You can write your idea here ● You can write your idea here
Our process

Do you know what helps you make

your point clear? Lists like this one:

● They’re simple
● You can organize your ideas in
a very clear way
● You’ll never forget to buy milk!

And the most important thing: the

audience won’t miss the point of
your presentation
 Patient care
Mercury is the closest planet to the Sun and the
smallest one in the Solar System
 Patient care

Venus has a beautiful name and is the second

planet from the Sun. It’s hotter than Mercury, and
its atmosphere is extremely poisonous
 Our process

01 Venus Mars 03
Venus has a Mars is a cold
beautiful name place, not hot

02 Saturn Jupiter 04
Saturn is a gas Jupiter is the
giant with rings biggest planet
 Venus
Venus is the second
planet from the Sun

Saturn
Saturn is a gas giant and
Our has several rings

process Mars
Despite being red, Mars
is actually a cold place

Jupiter
It’s the biggest planet in
the Solar System
 Services

Mercury Venus Mars

Mercury is the Venus has a Despite being red,
smallest planet beautiful name Mars is a cold place

Jupiter Saturn Neptune

It’s the biggest Saturn is a gas giant Neptune is far away
planet of them all with several rings from Earth
 Services
Mercury Jupiter
Mercury is the closest It’s the biggest planet
planet to the Sun in the Solar System

Mars
Despite being red,
Mars is a cold place

Saturn Neptune
Saturn is a gas giant It’s the farthest planet
and it has rings from the Sun
 Areas we cover

30% Mercury Mars 20%

Mercury is the Despite being red,
smallest planet Mars is cold

10% Jupiter Neptune 40%

Jupiter is the Neptune is far
biggest planet away from Earth
 Areas we cover

Sun

Mars Neptune

Jupiter Venus Saturn Mercury

It’s the biggest It’s the second Saturn is a gas giant It’s the closest
planet of them all planet from the Sun and has rings planet to the Sun
A picture is worth a
thousand words
A picture is worth a
thousand words
 A picture always
reinforces
the concept
Images reveal large amounts of
data, so remember: use an image
instead of a long text. Your
audience will appreciate it
A picture always
reinforces
the concept
Images reveal large amounts of
data, so remember: use an image
instead of a long text. Your
audience will appreciate it
 Key accomplishments

Mercury Venus
Mercury is the Venus has a
smallest planet beautiful name

Jupiter Saturn
It’s the biggest Saturn is a gas giant
planet of them all with rings
 Key accomplishments

Mercury Saturn Mars

Mercury is the closest Saturn is a gas giant Despite being red,
planet to the Sun and has rings Mars is a cold place

Jupiter Neptune
Jupiter is the biggest It’s the farthest planet
planet of them all from the Sun
Desktop mockup
You can replace the image on
the screen with your own work
 Tablet mockup
You can replace the image on
the screen with your own work
Phone mockup
You can replace the image on
the screen with your own work
 Patient satisfaction

Gender Results

75% Venus
Venus is the second planet
from the Sun
01
25% Mars
Age Despite being red, Mars is a 02
cold place, not hot

20-35 25% Mercury

36-60 90%
Mercury is the closest planet to
the Sun and the smallest one
03
 Core customers

Gender Age
18 - 35 80%

25% 75% 36 - 60 25%

Interest
25% 50% 90%
Saturn is a gas Mars is actually a Venus has a
giant and has rings cold place, not hot beautiful name
 Testimonial

Jenna Doe, 25 John James, 36

“Mercury the closest “Venus has a beautiful
planet to the Sun and it’s name, but it’s hot, even
only a bit larger than the hotter than Mercury”
Moon”

Fred Blogs, 31 Helena Smith, 58

“Despite being red, Mars is “Saturn is a gas giant,
a cold place, not hot. It’s composed mostly of
full of iron oxide dust” hydrogen and helium”
 Testimonials

Claire Blair John Stone Mike Mills

“Mercury is the “Despite being red, “Jupiter is the
smallest planet” Mars is a cold place” biggest planet”

Bob Charlton Kate Poe Lilly Roberts

“Saturn is a gas giant “Neptune is far away “Venus is the second
and has rings” from Earth” planet from the Sun”
 Quality improvement
measures
Venus Saturn Jupiter Mars

Measure 1

Measure 2

Measure 3

Measure 4
 Schedule

Week 1 Week 2
Task
Mon Tue Wed Thu Fri Mon Tue Wed Thu Fri

Task 1
Task 2
Task 3
Task 4
Awesome
words
Awesome
words
 Innovations

Mercury Venus Mars

Mercury is the closest Venus has a beautiful Despite being red, Mars
planet to the Sun name, but it’s very hot is a cold place
 Innovations

Mercury Saturn
Mercury is the closest Saturn is a gas giant
planet to the Sun and has rings

Mars
Despite being red,
Mars is a cold place
 Location center

Mars
Despite being red,
Mars is a cold
place, not hot

Venus
Venus has a
beautiful name,
but it’s terribly hot
Location center
Mars
Mars is a cold
place, not hot

Jupiter
It’s the biggest
planet of them all

Saturn
Saturn has
several rings
 Awards
Mars
2011-2012 Mars is a cold place,
not hot

Saturn
2015-2016 Saturn is composed
mostly of hydrogen

Venus
2018-2019 Venus has a
beautiful name
 Awards

Project Award Year

Mercury Name of the award 2016

Mars Name of the award 2018

Jupiter Name of the award 2020

Venus Name of the award 2021

 Our team

Jenna Doe John James

You can talk a bit about You can talk a bit about this
this person here person here
 Our team

James Rice Lena Jordan

You can talk a bit about You can talk a bit about
this person here this person here

Anna Grey Peter Miles

You can talk a bit about You can talk a bit about
this person here this person here
 Thanks
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