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AKAMAI

TECHNOLOGIES
INC.
Group 1
Name of Group members:
TAVJYOT SINGH NARULA–
N01544154
AMANDEEP SINGH – N01551605
GOLROKH SALEHI – N01578935
ANIKET NITIN LIMAYE –
N01549289
NILESH REDDY PONNALURU –
N01578910
AGENDA
• Introduction
• SWOT
• Evolution of Cloud Computing & Mobile Platforms
• Security Measures against Cyber Attacks
• Measures to Remain Competitive
• Innovations
• Product Life Cycle
• Reason To Believe in Akamai
• Akamai Road Ahead
INTRODUCTION
• Akamai Technologies Inc (Akamai) is a provider of cloud services for
delivering, optimizing, and securing online content and business
applications over the internet.

What are Cloud Services ?


• These services are designed to provide easy, affordable access to
applications and resources, without the need for internal infrastructure or
hardware.
ABOUT AKAMAI
Founding Visionaries:
• Co-founded by MIT professor Tom Leighton and graduate student Daniel Lewin in August 1998.
• Aimed to revolutionize Internet traffic and accelerate web content delivery.
Theoretical Foundation
• Daniel Lewin's master's thesis served as the theoretical basis for Akamai.
• Proposed distributing copies of web content across Internet locations for faster loading.
Akamai Intelligent Platform:
• Global cloud network with over 240,000 servers in 130 countries and integrated into 1,700 networks
worldwide.
• Operates within a single network hop of 85% of all Internet users.
CONTINUED…
Software Capabilities
• Akamai software identifies and thwarts security threats.
• Provides comprehensive knowledge of network conditions.
• Enables instant device-level detection and optimization.
Clientele:
• - Serves a diverse clientele, including 55% of Fortune 500 companies, major media and
entertainment corporations, top U.S. retailers, the entire U.S. military, and prominent
sports leagues.
Web Traffic Impact
• - In 2018, Akamai delivered 15% to 30% of global web traffic.
• - Managed nearly 3 trillion daily Internet interactions.
Performance Enhancements:
• - Websites optimized through Akamai ("Akamaized") deliver content four to ten times
faster than non-optimized sites.
• - Constant commitment to innovation, exemplified by the 2018 release of the enhanced
Image Manager tool.
EVOLUTION OF CLOUD COMPUTING &
MOBILE NETWORKS
EVOLUTION
OF CLOUD
COMPUTING
& MOBILE
NETWORKS
SECURITY
MEASURES
AGAINST CYBER
ATTACKS
OPTIMIZING INTERNET
PERFORMANCE: AKAMAI'S
CDN AND INTELLIGENT
ROUTING SOLUTIONS

•Content Delivery Network (CDN): Akamai


is a CDN provider. CDNs distribute content, such as
web pages, images, videos, and other resources,
across a network of servers located in various
geographical locations.

•Edge Servers: Akamai's servers, also known as


edge servers, are strategically placed in Internet
Exchange Points (IXPs) and data centers worldwide.

•Dynamic Mapping and Routing: Akamai


constantly monitors internet traffic, network
conditions, and other relevant data.

•Intelligent Routing: Akamai employs


intelligent routing algorithms to determine the
fastest and most efficient path for delivering content
to end-users.
MEASURES TO REAMAIN COMPETITIVE

•Global Presence: They approximately have 360,000 servers spread across 135 countries.

•Products: Cloud security, web performance optimization and media delivery solutions.

•Security: Akamai security services like DDoS protection, Web applications firewall, and threat intelligence have become crucial in the face of
evolving cyber threats.

•Customer Centric Approach: Clients of Akamai – Apple, Microsoft, Airbnb, Pearson Education.

•Strategic Acquisitions Till date the company has acquired 31 companies around the world and has spent around 1.95 billion in acquisitions. Their
recent acquisition is NEOSAC in April 2023.

•Adaptability Akamai has always been flexible and adopting the changes in the industry to ensure the services that they provide stay relevant to the
ever-changing rapid digital workspace.
FUTURE PROSPECTS OF AKAMAI

Partnership Innovation and Technology Performance optimization Edge Computing


Bell Canada, AT & T, IBM, Akamai keeps investing heavily in To meet the needs of modern Edge computing presents an
their research and development internet users akamai is making opportunity of growth for Akamai. It
British Telecommunications. helps the organization to optimize
driving innovation in areas such as
Artificial Intelligence, machine continuous efforts to enhance its performance and reduce latency by
learning and advanced caching speed reliability and scalability. processing data closer to the point of
technique orIgin.
AKAMAI
TECHNOLOGIES
BLOCKCHAIN PAYMENT
NETWORK GO-NET

• Akamai Technologies has partnered with


Mitsubishi UFG to offer a new payment
network based on blockchain technology called
GO-NET

• This move is in response to the need of the


financial services industry, which has been
researching the effectiveness of blockchain
based payment transactions to ensure the
security and increase the speed while lowering
the associated costs

• The network will be able to handle one million


transactions per second, and is expandable to
10 million transactions in the future
DELIVERING CONTENT TO
CUSTOMERS ACROSS
DIFFERENT CONTINENTS

Akamai decided to geographically disperse its


servers across continents due to the following
reasons:

• Reducing Latency: Akamai`s intention was to


offer content that is not hampered by the speed
due to the size of the data being transmitted.

• Improving speed: With localized servers, the


speed was also increased as the data didn`t have
to be transmitted from a centralized server at
Akamai`s HQ

• Increasing capacity to meet demand: As demand


for the content grows exponentially, dispersed
servers also allow the company to meet rising
demand quickly and reduces the load on a single
server and providing more efficiency.
REASONS TO BELIEVE AKAMAI

GLOBAL CONTENT SCALABILITY SECURITY INTEGRATIONS


DELIVERY AKAMAI’S INFRASTRUCTURE AKAMAI HAS SECURITY AKAMAI OFFERS APPLICATION
HAS BEEN DESIGNED TO PROGRAMMING INTEGRATIONS
AKAMAI HAS ITS SERVERS HANDLE TO HIGH TRAFFIC
HAS BEEN DESIGNED TO WITH VARIOUS DEVELOPMENTS
DISTRIBUTED ALL OVER LEVEL AND SCALE HANDLE ALL KINDS OF AND DEPLOYMENT TOOLS,
THE WORLD. THE IS HELPS DYNAMICALLY ACCORDING TO CYBER THREATS MAKING IT EASIER TO
THE SOFTWARE CONTENT THE REQUIRED DEMAND. THIS INCLUDING DDOS ATTACKS, INCORPORATE THEIR SERVICES
TO BE CACHED AND WOULD BE HELP INCASE OF WEB APPLICATION AND INTO THE WORKFLOW.
DELIVERED FROM USERS TRANSFERRING A LARGE SCALE DATA BREACHES.
OF SOFTWARE.
LOCATED CLOSER TO EACH
OTHER, REDUCING THE
LATENCY AND IMPROVING
DOWNLOAD SPEEDS.
NAVIGATING INTERNET
PRICING MODELS: THE
DEBATE BETWEEN
BANDWIDTH-BASED
CHARGING AND TIERED
PLANS

•Fairness: Charging users based on the amount of bandwidth


they consume could be seen as a fairer model, as it directly ties
the cost to the resources used.

•Resource Allocation: This model may encourage more


responsible use of resources, as users would be mindful of
their data consumption.

•Affordability: Tiered plans can offer different levels of


service to accommodate users with varying needs and budgets.

•Flexibility: Tiered plans can offer flexibility, allowing users


to choose plans that align with their specific requirements.
THANK YOU.

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