Reliance Digital
For E-Commerce Related Queries
1800 889 1055
( 9:30 AM to 7:30 PM, 365 days )
For Store Related Queries
1800-889-1044
( 9:00 AM to 9:00 PM, 365 days )
Why to choose us ?
Get all your electronics in one place let it be smartphone televisions or washing machines . Why go to different stores or shop online when you can get the variety and the prices here at reliance digital . We save you the hassle of going to different
stores to get that perfect offer on the product you want the most.
Our stores and services
•Digital Xpress Mini Digital Xpress mini stores are relatively smaller in size than Reliance Digital.
•Reliance ResQ resQ is the service arm of Reliance Digital / Digital Xpress and Digital Xpress mini stores, which caters to customers for after sales service.
•iStore Reliance Digital also operates a chain of Apple resellers in India under the name ISTORE.
•Reconnect Reconnect product range covers over 200 products, from the latest large-screen LED TVs, star-rated air conditioners, washing machines, smartphones, tablets to household appliances and personal care products.
RELIANCE DIGITAL SUCCESS
• The Reliance Digital initiative by the Reliance group marked
the company’s entry into the e-commerce and retail game in
2006. This aspect of the business is a multi-faceted beast that
caters to customers across a wide variety of sectors in the
retail and e-commerce industry. Since its inception, the
organisation has grown exponentially and allegedly stands as
the country’s largest retail platform.
• While being such a massive company may bring in an idea
that it is a very luxurious brand and only sells high-end
products, but that is not the case. The very concept of
Reliance Retail was conceived under the notion of bringing
high-value goods to customers at a reasonable price
Reliance Digital Express Mini stores and Jio stores (which we have become
very familiar with over the last few years thanks to its vast location network.)
Reliance Retail is all about bringing value to customers and democratizing
the retail industry, which is what makes them a front-runner in the race.
• HISTORY
• Reliance Digital is an Indian consumer electronics retailer. It is a subsidiary of
Reliance Retail, a wholly owned subsidiary of Reliance Industries.[2][3]
• Reliance Digital opened its first store on 24 April 2007 in Delhi.[4] Currently there are
more than 8,600 Reliance Digital and 1,800 My Jio stores in around 800 cities in India
in addition to an online presence.[5][6] The stores are spread across the states of
Andhra Pradesh, Delhi, Uttar Pradesh,Gujarat, Karnataka, Kerala, Maharashtra,
Tamil Nadu, Telangana, West Bengal, Orissa, Assam, Bihar, and Jharkhand. Reliance
Digital Stores are bigger in size than the other format Digital Xpress Mini Stores.
Manager of reliance digital
The questions we asked the manager of reliance digital neeladri
Q1. How long have you been working at this store and do you like working here?
Ans. I have been working here for more than 5 years, and yes I do like working here the environment is very friendly and I love technology so it’s
a fun place for me to work.
Q2. How is the work life balance?
Ans. We open our stores at 11 am in the morning and close them at 10 pm in between we have 2 shifts of workers one who work till 6 pm and
the other who work till 10 pm we get one break for lunch and one for evening tea, also we are not allowed to take days off so the work life
balance is not good.
Q3. Are you satisfied with the salary that is given to you?
Ans. Yes I am satisfied with my salary and in addition to the salary we get bonuses occasionally
and as a manager I get increment of salaries.
Q4. What are your thoughts on reliance digital retail stores?
Ans. The company’s work culture is one of the best in industry but there is no work life balance and career growth is very slow.
Q5. How are your relations with you co-workers?
Ans. We treat everyone equally everyone working in this store is a part of our team and we like their feedbacks all opinions are respected and
decisions are taken considering the wellbeing of all individuals. Even the new employee feels comfortable working here and finds it easy to
blend in.
Talking to the
customers
When we asked the customers who were leaving the store they
seemed to be happy from the products and the deals they got ,
here are a few things most of them mentioned :
“They are following the covid norms properly , they checked
our temperatures made us sanitize our hands” .
“Employees asked us our requirements and the price range
we were looking for”.
“ They do not try to persuade you to buy things that you
don’t like”.
“I was attended to nicely but the employee who was
helping me did not have the proper information about the
product he was demonstrating”.
“The window display is really amazing it made me enter the
store”.
“My overall experience was good the billing was fast and I
got the product I came for”.
SOME NEGATIVE
REVIEWS:
SOME POSITIVE
REVIEWS:
STAKE HOLDERS:
Suppliers:
• Reliance Digital offers over 200 national and international brands
offering a widest assortment of products spanning across Audio &
Video products, Digital Cameras, Durables like Air Conditioners,
Refrigerators, Washing Machines, Microwave Ovens, Water Purifiers,
Kitchen and Home Appliances, Gaming Consoles & Games,
Computers, Laptops, Tablets & Peripherals, Mobile and Fixed line
instruments as well as a wide range of accessories and new-age
gadgets across all major product categories. Reliance Digital offers its
customers a delightful shopping experience and help them in bringing
home the latest & best of technology at unbeatable price.
FRANCHISE:
• Reliance Retail has the distinction of operating the
largest consumer electronics store chain in India
through a network of over 8,000 Reliance Digital stores.
• Within a short span of time, Reliance stores have grown
to become India’s largest retail chain with presence in
over 7,000 cities. The chain is increasingly becoming a
distribution platform for a large number of national and
international brands as it offers widest distribution
reach in India.
DEALERS:
• Network of 400+ stores nationally, housing
over 200 brands and 5000 products. From in-
depth, expert buying advice to personal after-
sales care tailored to each customer, we
commit to our promise of 'Personalising
Technology' every day.
PROBLEM STATEMENT:
Employees Lack Information about the products
How we can help employees of reliance digital to cope up with the lack of information they
are facing so that they could accordingly attract more sales .
• This problem can be solved with the help of training camps everytime a new product
launches
SOLVING THE
PROBLEM………
Tools and techniques:
• SCAMPER
SCAMPER:
• S: SUBSTITUTE –Substitute normal employees with AI chat bots.
• C: Combine- Colaboration with OTT platforms like Netflix, Amazon
Prime, Hotstar.
• A: Adapt- Launch the products at the same day the product
launches.
• M: Modify- Upgrade the user interface of the websites and apps
to make it more user friendly.
• P: Put to other use- In festivals like Diwali and holi they can sell
diyas pottery and colors made by local artisants.
• E: Eliminate- Eliminate the excessive time required in financing of
product.
• R: Rearrange- Rearrange the products in proper sections so that it
is easy for people to access.
THANK
TEAM MEMBERS:
YOU
• ANUBHAV DWIVEDI
• RAGHAV BAJPAI
• MUSTAFA MERCHANT
• ZANE Gerard
• Itishree Sahu
• Molly Shukla
• Anurag Srivastava
