N HOT NG KINH DOANH

MUATOT.COM.VN Gi r mi ngy
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Gii Thiu
n gin ch l mt hnh thc mua theo nhm
Vit Nam, c khng t website kiu nh Groupon, a phn vn tp trung vo ngnh ngh nh n ung, spa, du lch khoanh vng chnh vn l H Ni v TP.HCM. Cch thc hin cc giao dch cng khng khc g my vi Groupon. Ngi dng s nhn chut vo mua, thanh ton v nhn phiu gim gi. im khc bit so vi th trng nc ngoi l phn ln thanh ton trc tip, giao phiu-tr tin.

Mt s website ang ph bin Vit Nam l muachung.vn , hotdeal.vn , nhommua.com .... V nhiu website khc
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Phn Tch

Hin ti c hn 100 website hot ng theo hnh thc mua nhm nh th ny tiepthidautu.com

PHN TCH
Theo nh biu phn tch

Nhm Mua.com ng u doanh thu v s lng deal Con s doanh thu ca 4 website ny c tnh bng t / thng Ngc li s deal trung bnh ca website l 182 ( cui 2011) v ti by gi c th l 250 hoc hn
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PHN TCH

Nhm Mua . Hotdeal.vn , Mua chung , Cng mua . Chim ti 90% th phn ca th trng mua chung ti VN.

Trong . Nhm mua (36%) . Hotdeal ( 25%) Muachung ( 15%) Cng Mua ( 13%)

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PHN TCH

V khi lng giao dch, bn website ny cng chim gn 70% s giao dch c tin hnh v hn 80% s cc voucher c bn ra ca ton th trng.
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PHN TCH
Cc Thng mi in t v Cng ngh thng tin ni cng nh mi hnh thc kinh doanh khc, th trng s to nn c ch t o thi loi b nhng doanh nghip khng thch ng hay p ng ng nhu cu ca khch hng. Vic mt s website kinh doanh dch v theo nhm phi ng ca cng l iu khng th trnh khi trong thi gian ti, nu doanh nghip khng xc nh c nhng phn khc th trng cn tim nng khai thc, khng xy dng c mng li i tc mnh lm phong ph cho danh mc sn phm ca mnh, hay khng bit gi ch tn i vi khch hng. Ngun : Thesaigontimes

C nhiu kh nng dn ti t o thi mnh ra khi th trng nh sau:

Mt uy tn trong vic sai thng tin sn phm , voucher dn ti khch hng than vn v cht lng dch v Qu trnh giao hng khng ng hn Gi c cha thc s hp dn v khng xem xt gi c cn thn trc khi bn ra th trng Marketing sai hng , sn phm tp nham khng p ng nhu cu hin ti ca ngi tiu dng

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PHN TCH
NhmMua

Free COD ( Chuyn pht tn nh min ph) Qung co cc mnh C nhiu kinh nghim (exp) trong cng nghip internet Vn mnh

Hotdeal.vn

Fast follower (Trit l : Ngi theo sau ngi i u nhanh nht Hotdeal gn nh l ra i rt sm ) Free COD Tp trung sn phm cho ngi t 20- 30t ( Ngi trng thnh s dng internet ti VN chim % kh cao ) v hu nh l sn phm dnh cho N nhiu hn Nam

CungMua.Com

Fast follower Tp trung sn phm l thi trang v ch giao sn phm Lm vic hiu qu v uy tn Chy song song vi incard.vn ( website chuyn cung cp th gim gi ) tiepthidautu.com

PHN TCH
MuaChung

C chn lc sn phm Tp trung vo du lch , nh hng , spa Tch hp v c iu kin trong vic thanh ton in t C nn tng c bn l VCCorps

KhuyenMaiVang.VN

C iu kin thun li t 5giay.vn ( 5giay.vn l mt trong nhng website rao vt ln nht VN)

*Tt c 5 website trn u s dng dch v Google Adword

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PHN TCH
Lu lng truy cp website . Tt c cc website u t lng truy cp kh ln thng qua cc phng thc nh sau :

Popup Dch V ca cc nh qung co ( admicro , adnet,.v.v..) Banner qung co Email Rao Vt Thi quen ngi dng v khch hng c.

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PHT TRIN
Theo nh phn tch trn th mi website u c mt li th v mi nhn pht trin ring cho bn thn . V vy chng ta cn chn mt hng pht trin mi nhn ring nhm to tin cy cho khch hng , qung b thng hiu mt cch hiu qu nht

u t qung co trn cc website

Sn phm phi c chn lc

Gim thiu ti a thi gian giao sn phm , voucher

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Qung co
Vic chn lc website t qung co m ph hp ti tin khng phi l d . c mt lng khch hng ln phi la chn cch qung co tt nht Hin ti c rt nhiu ngun qung co , cc dch v ln VN nh , Vatgia , Admicro , Adnet . Vietad : Cc dch v ny s cho mnh s dng dch v d ch l 1.000 VN . Hay cn gi l qung co theo ngn sch

Nhng
Google Adword vn l mi nhn qung co ca chng ta. Chng ta khng s dng dch v ny ging vi cc website trn m s s dng n theo ngn sch v li nhun sn phm V D : Li nhun c tnh khi bn ra 100 USB 8GB l 2tr th mnh s dnh 1tr5 cho Google Adword chy vi t kha l USB 8gb .
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Sn Phm
Mi website u c mi nhn sn phm ring mi khi khch hng bit n website ca chng ta l bit n mt loi sn phm no !

Sn phm cng ngh

Thi Trang dnh cho gii tr

Nh hng , dch v n ung , bar
Vic nghin cu sn phm no nn bn ra th trng s c tnh ton k lng khi c ngun cung cp
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Thanh ton
Vic thanh ton mua hng trc tuyn VN rt kh khn do tin tng ca ngi dn VN cha cao dn ti vic thanh ton trc tuyn rt kh khn . Khch hng c bit rt thch kiu Free COD Free COD ni thnh TPHCM ch trong 1 ngy Tch hp thanh ton v to lp danh sch khch hng thn thit .
Tch ly c bao nhiu s tin khi mua bt k mt sn phm no

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MUATOT.COM.VN
Do hu ht cc website groupon VN cng mt giao din phong cch nh Hotdeal.vn nn vic thanh ton cng nh xem sn phm ca khch hng dn tr nn thnh mt thi quen . V vy website sp ti s c chuyn sang giao din nh Hotdeal.vn , tt nhin s c nt c trng cho website
T kha Cng mua gim gi R hn mi ngy Gi r mi ngy San pham giam gia . Top 1 3 10 2

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MUATOT.COM.VN

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