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MARKET ACTION REPORT

Sharon Monticello

January 2013
Sales Associate 707-477-4443 www.SonomaCountyDreamHomes.com Sharon@SonomaCountyDreamHomes.com
Trending Versus*: Trending Versus*:

City: Petaluma
Price Range: $0 to $999,999,000 | Properties: Single Family Home, Townhome, Condo

Market Profile & Trends Overview


Median List Price of all Current Listings Average List Price of all Current Listings January Median Sales Price January Average Sales Price Total Properties Currently for Sale (Inventory) January Number of Properties Sold January Average Days on Market (Solds) Asking Price per Square Foot (based on New Listings) January Sold Price per Square Foot January Month's Supply of Inventory January Sale Price vs List Price Ratio

Month
$497,000 $623,334 $380,000 $415,668 80 47 90 $262 $243 1.7 105.3%

LM

L3M PYM

LY

YTD

PriorYTD

PriorYear

$380,000 $415,668 47 90 $262 $243 1.7 101.9%

* LM=Last Month / L3M=Last 3 Months / PYM=Same Month Prior Year / LY=Last Year / YTD = Year-to-date

Property Sales
January Property sales were 47, down -20.3% from 59 in January of 2012 and -29.9% lower than the 67 sales last month. January 2013 sales were at a mid level compared to January of 2012 and 2011. January YTD sales of 47 are running -20.3% behind last year's year-to-date sales of 59.

Prices
The Median Sales Price in January was $380,000, up 11.8% from $340,000 in January of 2012 and down -10.4% from $424,000 last month. The Average Sales Price in January was $415,668, up 12.8% from $368,470 in January of 2012 and down -7.9% from $451,221 last month. January 2013 ASP was at highest level compared to January of 2012 and 2011.

Based on information from Bay Area Real Estate Information Services, Inc. for the period 2/1/2010 through 1/31/2013. Due to MLS reporting methods and allowable reporting policy, this data is only informational and may not be completely accurate. Therefore, Coldwell Banker Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's may not reflect all real estate activity in the market.

MARKET ACTION REPORT


Sharon Monticello

January 2013
Sales Associate 707-477-4443 www.SonomaCountyDreamHomes.com Sharon@SonomaCountyDreamHomes.com

City: Petaluma
Price Range: $0 to $999,999,000 | Properties: Single Family Home, Townhome, Condo

Inventory & MSI


The Total Inventory of Properties available for sale as of January was 80, down -22.3% from 103 last month and down -67.2% from 244 in January of last year. January 2013 Inventory was at the lowest level compared to January of 2012 and 2011. A comparatively lower MSI is more beneficial for sellers while a higher MSI is better for buyers. The January 2013 MSI of 1.7 months was at its lowest level compared with January of 2012 and 2011.

Market Time
The average Days On Market(DOM) shows how many days the average Property is on the Market before it sells. An upward trend in DOM tends to indicate a move towards more of a Buyer's market, a downward trend a move towards more of a Seller's market. The DOM for January was 90, down -1.1% from 91 days last month and down -33.3% from 135 days in January of last year. The January 2013 DOM was at its lowest level compared with January of 2012 and 2011.

Selling Price per Square Foot


The Selling Price per Square Foot is a great indicator for the direction of Property values. Since Median Sales Price and Average Sales price can be impacted by the 'mix' of high or low end Properties in the market, the selling price per square foot is a more normalized indicator on the direction of Property values. The January 2013 Selling Price per Square Foot of $243 was down -12.6% from $278 last month and up 11.0% from $219 in January of last year.

Based on information from Bay Area Real Estate Information Services, Inc. for the period 2/1/2010 through 1/31/2013. Due to MLS reporting methods and allowable reporting policy, this data is only informational and may not be completely accurate. Therefore, Coldwell Banker Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's may not reflect all real estate activity in the market.

MARKET ACTION REPORT


Sharon Monticello

January 2013
Sales Associate 707-477-4443 www.SonomaCountyDreamHomes.com Sharon@SonomaCountyDreamHomes.com

City: Petaluma
Price Range: $0 to $999,999,000 | Properties: Single Family Home, Townhome, Condo

Selling Price vs Listing Price


The Selling Price vs Listing Price reveals the average amount that Sellers are agreeing to come down from their list price. The lower the ratio is below 100% the more of a Buyer's market exists, a ratio at or above 100% indicates more of a Seller's market. The January 2013 Selling Price vs List Price of 105.3% was up from 101.0% last month and up from 98.3% in January of last year.

Inventory / New Listings / Sales


'This last view of the market combines monthly inventory of Properties for sale along with New Listings and Sales. The graph shows the basic annual seasonality of the market as well as the relationship between these items. The number of New Listings in January 2013 was 71, up 121.9% from 32 last month and up 26.8% from 56 in January of last year.

Based on information from Bay Area Real Estate Information Services, Inc. for the period 2/1/2010 through 1/31/2013. Due to MLS reporting methods and allowable reporting policy, this data is only informational and may not be completely accurate. Therefore, Coldwell Banker Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's may not reflect all real estate activity in the market.

MARKET ACTION REPORT


Sharon Monticello

January 2013
Sales Associate 707-477-4443 www.SonomaCountyDreamHomes.com Sharon@SonomaCountyDreamHomes.com

City: Petaluma
Price Range: $0 to $999,999,000 | Properties: Single Family Home, Townhome, Condo
Homes Sold 3 Mo. Roll Avg
(000's)

F 10 41

M 65

A 57 54

M 59 60

J 54 57

J 41 51

A 59 51

S 55 52

O 45 53

N 51 50

D J 11 52 34 49 46

F 42 43

M 48 41

A 50 47

M 59 52

J 56 55

J 54 56

A 63 58

S 52 56

O 65 60

N 48 55

D J 12 56 59 56 54

F 51 55

M 69 60

A 63 61

M 67 66

J 68 66

J 75 70

A 82 75

S 50 69

O 76 69

N 55 60

D J 13 67 47 66 56

MedianSalePrice 3 Mo. Roll Avg

F 10 M A M J J A S O N D J 11 F M A M J J A S O N D J 12 F M A M J J A S O N D J 13 405 450 375 371 410 430 395 399 400 449 319 405 380 370 350 357 358 348 355 385 355 323 392 340 345 319 355 365 366 370 393 382 422 395 424 380 410 399 385 404 412 408 398 416 389 391 368 385 366 359 355 354 353 363 365 354 356 351 359 335 340 346 362 367 376 381 399 400 414 400 F 10 M A M J J A S O N D J 11 F M A M J J A S O N D J 12 F M A M J J A S O N D J 13 258 290 296 299 331 350 347 355 316 287 271 276 292 303 329 343 334 334 329 324 310 298 262 244 232 233 233 253 245 224 199 197 168 146 103 80 6 4 5 5 6 9 6 6 7 6 5 8 7 6 7 6 6 6 5 6 5 6 5 4 5 3 4 4 4 3 2 4 2 3 2 2 F 10 M 98 102 A 91 97 M 65 86 J 97 84 J A 92 100 85 96 S O N D J 11 F M A M J 80 114 108 100 134 133 130 120 92 106 91 98 101 107 114 122 132 128 114 106 J A S O N D J 12 F M A M J J 98 145 117 102 110 117 135 147 124 127 109 91 115 99 116 120 121 110 110 121 133 135 133 120 109 105 A S 90 97 99 101 O 84 90 N 86 89 D J 13 91 90 87 89

Inventory MSI

Days On Market 3 Mo. Roll Avg

Price per Sq Ft 3 Mo. Roll Avg

F 10 M A M J J A S O N D J 11 F M A M J J A S O N D J 12 F M A M J J A S O N D J 13 258 260 265 258 268 240 257 242 241 250 232 243 230 234 235 229 230 226 234 240 232 210 224 219 221 220 217 235 235 242 246 232 267 264 278 243 261 261 264 255 255 246 247 244 241 242 235 236 233 233 231 228 230 233 235 227 222 218 221 220 219 224 229 237 241 240 248 254 270 262 F 10 M A M J J A S O N D J 11 F M A M J J A S O N D J 12 F M A M J J A S O N D J 13

Sale to List Price 3 Mo. Roll Avg

0.985 0.999 0.970 1.007 0.984 0.984 1.002 0.990 1.008 0.975 0.979 0.975 0.975 0.983 0.979 0.982 0.978 0.991 0.978 0.990 0.985 0.973 0.978 0.983 0.980 0.986 1.002 1.013 0.991 1.004 0.995 1.026 1.005 1.013 1.010 1.053 0.985 0.992 0.987 0.992 0.990 0.992 1.000 0.991 0.987 0.976 0.976 0.978 0.979 0.981 0.980 0.984 0.982 0.986 0.984 0.983 0.979 0.978 0.980 0.983 0.989 1.000 1.002 1.003 0.997 1.008 1.009 1.015 1.009 1.025

New Listings Inventory Sales


(000's)

F 10 M A M J J A S O N D J 11 F M A M J J A S O N D J 12 F M A M J J A S O N D J 13 86 119 95 70 91 92 84 78 48 50 48 67 74 78 86 101 80 70 73 66 77 60 51 56 53 81 79 95 80 66 66 62 60 42 32 71 258 290 296 299 331 350 347 355 316 287 271 276 292 303 329 343 334 334 329 324 310 298 262 244 232 233 233 253 245 224 199 197 168 146 103 80 41 65 57 59 54 41 59 55 45 51 52 34 42 48 50 59 56 54 63 52 65 48 56 59 51 69 63 67 68 75 82 50 76 55 67 47 F 10 M A M J J A S O N D J 11 F M A M J J A S O N D J 12 F M A M J J A S O N D J 13 417 489 431 428 509 419 423 439 434 499 336 411 435 425 392 379 390 391 448 414 390 366 417 368 414 374 397 394 401 417 467 424 495 481 451 416 446 449 456 452 450 427 432 458 423 415 394 424 417 398 387 387 410 418 417 390 391 384 400 385 395 388 397 404 428 436 462 466 475 449

Avg Sale Price 3 Mo. Roll Avg

Based on information from Bay Area Real Estate Information Services, Inc. for the period 2/1/2010 through 1/31/2013. Due to MLS reporting methods and allowable reporting policy, this data is only informational and may not be completely accurate. Therefore, Coldwell Banker Residential Brokerage does not guarantee the data accuracy. Data maintained by the MLS's may not reflect all real estate activity in the market.

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