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  • 1.2 Research Methodology

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    Alok Singh
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    The research methodology involves collecting both primary and secondary data. Primary data will be gathered through questionnaires completed by 100 employed individuals and visitors of retail stores in Navi Mumbai, using convenient sampling. Secondary data sources include books, journals, magazines, and the internet to analyze the growth of India's organized retail sector and government policies regarding foreign direct investment in retail.

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    The research methodology involves collecting both primary and secondary data. Primary data will be gathered through questionnaires completed by 100 employed individuals and visitors of retail stores in Navi Mumbai, using convenient sampling. Secondary data sources include books, journals, magazines, and the internet to analyze the growth of India's organized retail sector and government policies regarding foreign direct investment in retail.

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    11 views1 page

    1.2 Research Methodology

    Uploaded by

    Alok Singh
    The research methodology involves collecting both primary and secondary data. Primary data will be gathered through questionnaires completed by 100 employed individuals and visitors of retail stores in Navi Mumbai, using convenient sampling. Secondary data sources include books, journals, magazines, and the internet to analyze the growth of India's organized retail sector and government policies regarding foreign direct investment in retail.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
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    1.

    2 Research Methodology
    Primary Data Primary data consists of original information gathered for specific purpose. The primary data is collected through questionnaire. The questionnaire will be filled by around 100 people who will be mainly from Navi Mumbai region. The sample will consist of people who are employed or visitors of Retail chain stores. Convenient sampling method is use for analyzing the data.

    Secondary Data Secondary data is data collected by someone other than the user. The data for study has been collected from various sources: Books, Journals, Magazines and Internet sources. Secondary data is use to know the speed of growth of Indian Organized Retail sector and policies made by government behalf of FDI in retail sector.

    Research Methodology

    Primary Data Survey

    Secondary Data Books:

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