Kenwood responded that it had no such documents and sent merely a set of recent and fairly standard annual

reports. We tried to obtain external writings on this subject, but found none. Perhaps Kenwood has had a consistent, pervasive ideolo gy that, like Sony s, traces back to the moment of the company s conception, but we could find no evidence of it. Whereas we had no trouble locating numerous books, articles, and documents both internal and external about Sony s ideology, we could fi nd almost nothing similar published about Kenwood. Jim Collins. Built to Last (Kindle Locations 1257-1261). HarperCollins US.