ASSAMESE CHAIN RESTAURANT

Group Name :- Evolution

Uddipta Mohan- WT1- 70 Sanjay Saha-WT1- 44 Dipankar Chatterjee-WT1- 19 Soumik Mitra-WT1- 52 Sumit Kr Das-WT1- 63

Product: Assamese Chain Restaurant

Location: Maidan, Ballygaunge phari Technology: Large Oven, Cool Storage Room, Modern amenities. Distribution from suppliers like water supplier, grocery and vegetables

1. Depends upon the area and season.

2. The YOUNGISTHAN.

3. Different tribes of peoples.

The only Assamese chain restaurant in Kolkata.. with traditional Assamese dishes.

Serving you the Seven sisters ethnic dishes within one roof.. That nobody can

How can you defend yourself from others?

Location
Ballygaunge phari- offices, crowded place, resident people. Maidan- Offices, Institutions/Colleges, Tourists Serve food in metal plate(kasha) Beetel Nut and Pan( Tamul). Taste of North East cuisine

Great Services

Great Taste

SWOT ANALYSIS
Strength Our Dishes, service , Location, affordable Price. Acceptance of North Eastern taste. People from North East working in Kolkata.

Weakness Opportunities Threats

Bengali Restaurants

General Marketing Plan

Advertising on local newspaper, hoarding in railway station and EM Bypass. Hire Bengali Assamese worker. Special dishes from 7 states on weekends Targeting North Eastern Tourist. Advertising on Kolkata Yellow pages.

Our Some Special Dishes.

Roasted Pork Pork with Bamboo shoot Steam Fish in banana leaf Colocasia with Polygonum microcephalum

Khar curry

Silkworm.

Eromba (crush with vegetables with fish and chilly)

What n How Of The Restaurant

Creating North Eastern Environment inside our Restaurants. A glimpse of North Eastern Culture along with our dishes.

Financial Analysis
Operational Cost( including All) Consumed Per month to be sold (1500 dishes * 139) Purchasing cost to prepare dish Labour payment Transportation cost Electricity bill, rent, phone bill, water bill. Misc. Expense Profit per month 1500000 208500 50000 30000 5000 35000

17000 71500

Thank You