INTERVIEW QUESTIONS FOR LOCAL FOOT WEAR.

1. What is the meaning of local footwear in your opinion?

2. What kind of footwear mostly you used?
3. Branded or local reasons to buy it?
4. What come in your mind when you think about local footwear?
5. What local branded footwear special for you?
6. What level of passion do you have for your footwear?
7. What type of feeling do you have toward local footwear after using it?
8. What are you expectations about local footwear?
9. What is the performance of local footwear?
10. What level of sincerity do you have with local footwear?
11. What types of benefit local footwear provides you?
12. Do you purchase branded local for your social status?
13. What level of emotions do you have with local footwear?
14. What are the top values of local footwear?
15. Do you have any relation with local footwear?
16. When you move to any brand it really bothers you?
17. If you are moving towards brand or not and why?
18. Your opinion about the availability and distribution of local foot wear?
19. What is the role of every generation toward brand building?
20. Why people prefer to buy local footwear instead of branded foot wear?
21. What are the main factors for consumer to buy local brand?
22. What is the effect of footwear in community from where you belong?
23. What do you think about quality design and uniqueness?
24. What types of value local foot wear gives you?
25. What is the image of local foot wear in shoe industry?
26. What are your preferences about local footwear as compare to branded footwear?
27. What do you feel to own local footwear?
28. What are your preferences about local footwear?
29. The factors which influence the customer to buy local footwear?
30. Why people prefer authentic brand?
31. What is the impact of local footwear on your standard of living?
32. Do you think level of education play any role for the development of brand awareness?
33. What do you think local footwear play any role for the development of social status?
34. What are the reasons if you move to any brand?
35. How culture, subculture, social classes, families and referencing group effect consumer
buying behavior?
36. What physical factors, social situation, time factor, moods have effected your buying
behavior for different footwear?