Types of

adverstiment
By: Marc Gmez Parras
Web banner advertising

Web bannersorbanner adstypically are graphical

ads displayed within a web page. Many banner
ads are delivered by acentral ad server.

Banner ads can userich mediato incorporate

video audio animations buttons !orms or other
interactive elements using"ava
applets#$M%&'dobe (lash and other programs.
Pop-ups

'pop)up adis displayed in a new web browser

window that opens above a website visitor*s initial
browser window.

'pop)under ad opens a new browser window

under a website visitor*s initial browser window.
Floating ad

' !loating ad or overlay ad is a type o! rich media

advertisement that appears superimposed over
the re+uested website*s content. (loating ads may
disappear or become less obtrusive a!ter a preset
time period.
Email Advertising
,mail advertising is ad copy comprising an entire
email or a portion o! an email message.,mail
mar-eting may be unsolicited in which case the
sender may give the recipient an option to opt)out
o! !uture emails or it may be sent with the
recipient*s prior consent .opt)in/.