You are on page 1of 6

If its not mappedits not a solution!

Whats Next?
ValueMapper Stages
Stage One:
Planning &
Map Building
Stage Two:
Defining Value &
Differentiation
Stage Three:
Knowledge Sharing
& Sales Coaching
Continuous
Improvement



Personal Messaging Tool

Refine and improve the map

Exploit the Visual Value Maps
PDFs & Power Point

Review Knowledge Nuggets



Enterprise Value Map
Define value &
differentiation in
terms of problems,
not products
Make the process
tangible & visible

Enterprise Value Map

Three Strategies
Collaborative Product Marketing
Smart Taxonomy
Knowledge Sharing & Sales coaching

Consortium resources
Vignettes
Training
Certified Implementation Partners


If its not mappedits not a solution!
Whats Next?

Bob@valuemapping.net

You might also like