Professional Documents
Culture Documents
Final Ecotel
Final Ecotel
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Acknowledgements
To list who all have helped me is difficult because they are so numerous and
depth is so enormous. I would like to acknowledge the following as being an
idealistic channel and fresh dimension in the completion of this project.
I take this opportunity to thank the UNIVERSIY OF MUMBAI forgiving me
chance to do this project.
I would like to thank my Principal Dr . ANCY JOSE for her encouragement. I would
like to thank and would heartily like to take this opportunity to express my sincere
gratitude towards my project guide PROF. RUPALI JAIN for her support and
guidance throughout the project.
I am ending this acknowledgement to my parents and all my friends who helped
me directly or indirectly in the completion of my project.
J AY BAGADIA
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CONTENTS
SR NO CONTENTS PAGE NO
1 Executive Summary 3-8
2 Introduction to the new concept of Ecotel
Difference between Normal Hotels and an
Ecotel Hotel
9-12
3 Introduction to Ecotel Hotels in India 13-21
4 Detail study of Ecotel Hotels
5 Globes(Criteria &Inspection) Of Ecotel Hotel
22-24
5 Environment Management Systems in Ecotel
Hotels
Steps in EMS
Implementing EMS A Challenge
Employee Work & Fun Analysis
Marketing
25-33
6 Case Study
ORCHID Hotel- Mumbai
Rodas Hotel- Mumbai
34-52
7 Interview Analysis on Rodas 53-58
8 Conclusion 59-60
9 Bibliography 61
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EXECUTIVE SUMMARY
Hotels are the concept originated in the form of inns. A Hotel can be defined as
an establishment that provides paid lodging, usually on a short-term basis. In
India, the word may also refer to a restaurant since the best restaurants were
always situated next to a good hotel. The cost and quality of hotels are usually
indicative of the range and type of services available. Due to the enormous
increase in tourism worldwide during the last decades of the 20th century,
standards, especially those of smaller establishments, have improved
considerably. Hotels are independently assessed in traditional systems and these
rely heavily on the facilities provided.
There are hotels which are environment friendly and doesnt cause much harm
to the environment which are known as Ecotel Hotels. Over here the Ecotel
Hotels are defined as a hotel or accommodation that has made important
environmental improvements to its structure in order to minimize its impact on
the environment. These hotels are also termed as Eco-Friendly hotels.
This project report contains all the vital information about Ecotel hotel right from
its functioning to its contribution towards the environment. It tells us about the
hotels and the 5 globes the Ecotel hotel acquires and many more in easy words a
detail analysis regarding the Ecotel hotels. Ecotel hotels give more emphasis to
customer satisfaction and concern for environment rather than profit
maximization. The hotel does earn a very good amount of profit but at the same
time show concern to the environment.
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RESEARCH METHODOLOGY
This project is the mixture of theoretical as well as
practical knowledge. Also it contains ideas and
information imparted by the guide. This project report
contains all the vital information about Ecotel hotel right
from its functioning to its contribution towards the
environment.
The major steps involved in marketing research process are:
1. Formulation of problem:
A problem well define is half solved. To identify research problems are of 3 types:
Overt difficulties: are those which are not hidden.
Latent difficulties: Which are not so hidden but if not checked would soon
become evident.
Unnoticed opportunities: once the 2 or more problems are identified the
next is to decide which of the problem is to be selected.
Formulation of problem:
Unit of analysis: The study of Ecotel Hotel as a business, its characteristics,
problems, functional areas, growth etc.
Time and space boundaries: The study of Ecotel Hotel working in India from
its existence in India till today.
Characteristics of Interest: To understand the workings and business
practice of Ecotel Hotels.
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2. Choice of Research Design:
It is a Descriptive Research which is undertaken to know and understand the
characteristics of Ecotel Hotel. The collected data are of secondary type. The
collected data is framed in a presentable and analytical form.
3. Determining source of data:
The data presented are both of primary and secondary type.
Primary sources
The primary data collection was really interesting. A visit to Hotel Rodas was
made regarding the project. Through the G.M. of Rodas a detail research and
analysis of working of Ecotel Hotel was known more in depth.
Secondary sources
The secondary data was collected from newspapers and magazines as well as
Internet surfing. After meeting the G.M of Rodas and collecting data, proper
analysis was made regarding the project. Book referred are Service Sector
Management by S M Jha.
4. Designing Data Collection Forms:
Observation: The data are collected through own observation. The observation
and data are recorded faithfully and accurately.
5. Organizing and conducting the field survey:
The research is organized and conducted by interviewing the respondents.
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6. Processing and analyzing the collected data:
The collected data is presented in analyzing form through tabular form and pie
digrams.
7. Preparing the Research report:
The objectivity, coherence, charts and diagrams are used freely to express clarity
in the presentation of ideas and research.
8. Conclusion:
The project started with sorting all the raw data and arranging them in perfect
order. To add value to the project and to understand the practicality, I have
visited some Ecotel hotels who are the best ones in hospitality business.
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RESEARCH DESIGN
Objective of the Study
To maintain Ecological sustainability
To contribute to conservation
To make provision for environmental training programs
To incorporate cultural considerations
To depend on the natural environment
To make provision for an economic return to the local community
Significance of the Study
Ecotel is a new concept in hospitality that claims to work for environment
protection and preservation. All eco-certified hotels must pass a detailed
inspection and satisfy stringent criteria designed by environmental experts. The
Ecotel certification process requires undercover inspections and staff interviews.
The purpose of learning about Ecotel is that in this age where global warming has
been a cause of concern in the world. This can be a solution/measure taken up by
hotel industry to come in terms with the environment. Ecotel hotels are also said
as hallmark of environment sensitive hotels. ECOTEL is a great concept that any
Hotel should be after.
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Scope of the Study
The concept of Ecotel has become more popular and many hotels all around the
globe are turning towards Ecotel. In the near future may be all the hotels would
turn into an Ecotel. The first Ecotel certified hotel was hotel New York VISTA in
the year 1994. MR VITHAL KAMAT of KAMAT GROUP OF HOTELS brought the
concept of Ecotel to INDIA through his hotel known as Hotel Orchid. Hotel Orchid
was the first Ecotel certified hotel not only in MUMBAI and INDIA but also in ASIA.
Findings
It can be stated that Ecotel hotels can help contribute to the environment
balancing in very easy ways .In todays world lot of hotels have shifted from
normal hotels to ecotel hotels. Thats is the reason it helps in ecological balance
as the ways and practice as justified would rather help curb global warming and
maintain stability to the environment. We can see the fact that more than
emphasizing on profit maximization, emphasis is given more on customer
satisfaction and concern for environment.
Limitations
1. I have focused more on Ecotel hotels than any other aspect of hospitality
industry
2. And I have made my study limited by explaining the working of only two
Ecotel hotels.
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INTRODUCTION TO THE CONCEPT OF ECOTEL HOTELS
Ecotel hotels are defined as a hotel or accommodation that has made important
environmental improvements to its structure in order to minimize its impact on
the environment.
Traditionally these hotels were mostly presented as Eco Lodges because of their
location, often in jungles, and their design inspired by the use of traditional
building methods applied by skilled local
craftsmen in areas such as Costa Rica and
Indonesia.
Today the term has developed to include
properties in less natural locations that have
invested in improving their green credentials.
The correct definition of an Eco Hotel is a property that fills a majority of the
following Criteria:
Dependence on the natural environment
Ecological sustainability
Proven contribution to conservation
Provision of environmental training programs
Incorporation of cultural considerations
Provision for an economic return to the local community
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Ecotel hotels are also said as hallmark of environment sensitive hotels.
Each of the hotels applying for the Ecotel certification need to fulfill certain
criteria and the norms set by the authorities before they are awarded the Five
Globe Certification Award. The five criteria for Ecotel certification which needs to
be fulfilled are:
1. Environmental Commitment
2. Solid Waste Management
3. Energy Efficiency
4. Water Conservation
5. Employee Environmental Education & Community Involvement
Incidentally, the Five Globe Ecotel Certification Awards have been given to a few
select hotels the world over. In Asia, the first Five-Globe Certification award went
to the Orchid Hotel, Mumbai.
No man is truly great who is great only in his lifetime. The test of greatness is the page of
history- William Hazlitt
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Difference between:
NORMAL HOTELS ECOTEL HOTELS
MEANING: A hotel is an
establishment that provides paid
lodging, usually on a short-term
basis
Ecotel hotels are defined as a hotel
or accommodation that has made
important environmental
improvements to its structure in
order to minimize its impact on the
environment. In other words Ecotel
hotels are also said as hallmark of
environment sensitive hotels.
MAIN AIM: The main aim of hotels is
profit maximization with customer
satisfaction.
The main aim of ecotel hotels is to
build a healthier environment along
with profit maximization and
customer satisfaction. They give
more emphasis on environment
friendly aspects.
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PRODUCTS USED: Hotels mostly
prefer branded products in order to
build their image.
Ecotel hotels use products that are
environment friendly and cause
minimal harm to the environment
WASTE MATERIALS: The waste
which is generated in hotels, is
thrown away as garbage
In Ecotel hotels the waste which is
generated, is segregated as dry and
wet garbage and is recycled and
used properly.
CONSTRUCTION OF HOTEL: The
construction of a hotel is in a way to
give posh look.
Ecotel hotels are constructed
keeping in mind their eco norms.
EFFECT ON ENVIRONMENT: Normal
hotels indirectly cause harm to the
environment
Ecotel hotels are also called as eco-
friendly hotels as they help in
ecological balance
Many of life's failures are people who did not realize how close they were to success when
they gave up. - Thomas A. Edison
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ECOTEL HOTELS IN INDIA
I. IN MUMBAI:
HOTEL LOTUS SUITES:
The Lotus Suites-Mumbai is distinctly located in the heart of Mumbai's new
commercial center and in close proximity to the International airport in Mumbai,
there by making it easily accessible to the ever-expanding commercial hub in and
around MIDC, Sakinaka, Powai as well as the loads of International business
travelers that throng the Mumbai city.
This new venture owned by the Kamat Group of Hotels and managed by one of
the leading companies in the hospitality industry, Concept Hospitality Limited,
boasts of 183 rooms including standard rooms, studios and Suites, which have
been aesthetically designed keeping in cognizance with the ECOTEL principles.
While maintaining a tradition of guest appreciation and concern for the
environment, the hotel has also put a priority on health with its state-of-the-art
fitness center, to help the fast-paced corporate buffs stay fit and relaxed, and
rejuvenate their energy.
In addition, Lotus Suites offers one of the best amenities in a room like tea/coffee
maker, mini bar, in-room internet connectivity, two telephone lines, designer
bathroom facilities, colour television and cable service. Lotus Suites, like most
international sophisticated Business Hotel, provides you with a trendy, vibrant,
dining experience, a high-tech venue for conferences and banquets, secretarial
service, travel desk, round-the-clock room service, thus making it a complete
experience and not just a stay.
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Advantages to be at Lotus Suites:
1 Strategic Location: It is close to the Domestic and International
Airports,Accessible to Commercial hub like Bandra-Kurla Complex, MIDC, SPEEZ,
NSE Exhibition Centers & easy access to theatres, entertainment and shopping.
2 Internet Service: Wireless Internet service is powered by Adino
Telecom Ltd. is a joint venture between ONIDA and ENKAY TELECOM, which
provides complete fixed broadband wireless access solutions. The wireless
Internet service is available at guest rooms, conference rooms, banquet hall,
restaurant and business center in Lotus Suites.
3 Swimming Pool
4 Complimentary Airport Transfers.
5 A Travel Desk For Onward Arrangements
6 Same Day Laundry/Dry Cleaning Service.
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II. IN DELHI
UPPALS ORCHID:
Uppal's Orchid is one of the most innovative and eco-friendly hotel in the Capital
city of India. Here you live with nature and Enjoy a luxurious stay along with the
great satisfaction that you have acted as conscientious citizen of the world
contributing your mite in preserving the delicate ecological balance. Come to one
of the Best hotel in New Delhi, the Capital of India and enjoy the warmth and
traditional Indian hospitality with all the modern world-class comforts and luxury.
Uppal Orchids is a class in itself and maintains a distinct edge over other hotels in
terms of hospitality, environment and dining facilities. Set near the international
airport, it's the most easily accessible place to feel at home once you reach India
or Delhi from outside. This hotel has a beautiful exterior in contemporary style
and a very charming interior decorated in style and artistic taste. Here you will
come across a sophisticated cosmopolitan culture along with a dedicated service
to make your stay as comfortable as possible. Its exquisite ambience and beauty
will enthrall you and make your tour to India one of the most memorable
experiences of your life. You can also taste authentic Indian delicacies in
comfortable setting or choose from a wide range of Indian, Magalia, continental
and Chinese dishes and a good variety of drinks. It is not just a great place to stay,
but equally great place to eat, drink and have loads of funs. The hotel has good
business and banquet halls facilities and a fine arrangement of recreation for the
guests.
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III. IN KERALA
HARITHAGIRI
Located in the heart of Kalpetta town in the serene surrounding of Wayanad,
Harithagiri Ecotel is the right place to cool your mind and body. The stay here is
unforgettable as the elegant, luxurious and cozy interiors and bedrooms take
comfort to yet another level. Wake up with the sweet songs of birds that sing for
you and feel the cool, spicy morning breeze. Breathe the refreshing, mist washed
air of nature's own landscape 1000 meters above sea level.
Business group activities are steered by a dynamic visionary Mr. V.M.
Radhakrishnan as Chairman and he is assisted and supported by a very strong
team of highly experienced professionals.
Hospitality business is the groups prime area. It has a chain of hotels in different
parts of the State at the catch-points of the international tourists. Harita Hotel &
Ayurvedic Village a hotel complex at Kalpetta, Kerala is one among those.
The Mission
Passionately committed to extending warm and affectionate hospitality to the
guests either domestic or international and by continued improvement of quality
of service they are delighted.
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IV. IN CHENNAI
RAIN TREE HOTEL:
South India's first Five-Star Ecotel Hotel. The Rain Tree , is an innovative, socially
conscious concept, a hotel that is committed to enhancing the guest experience
while setting a new standard of environmental responsibility. This is done by
conserving natural resources, educating and enlightening staff, and cultivating
relationships with the community - all while
hosting the guest in an unparalleled
atmosphere of comfort and style .With a
constant desire to innovate and a tradition
of crafting warm and inviting surroundings,
Ceebros has set its sights on the hospitality
industry - with the aim of bringing
something new and exciting to Chennai's
hospitality arena.
Its also the Fifth in India to be awarded an ECOTEL certification. The ECOTEL
collection is a group of International Inns, Hotels and Resorts that define the
concept of environmental responsibility in the hospitality industry. We at the
hotel practice to Save Energy, Water, Segregate Waste, Train the Employees to
protect the Environment and create awareness among the community towards
Environmental Responsibility. Guest awareness is also a priority in this
Environmental Responsibility
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V. IN GOA
YOGAMAGIC CANVAS:
Yogamagic Canvas Ecotel Goa is tucked at the edge of a Goan village and is an
eco-chic retreat, Yogamagic Canvas Ecotel Goa where you spend the quiet of the
day in Vedic inspired tents and some healing reiki sesions.
An eco-chic retreat, Yogamagic Canvas Ecotel Goa is two kms form the north Goa
beaches and teeters on the edge of a rural village surrounded by golden rice
paddy fields with perfect views of the sunrise and sunset. Seven tents, each
individual and spacious in white canvas, lined with hand block rinted cotton in the
seven different colours of the chakras (energy centres) in the human body
(according to ancient Vedic tradition) become your haven for the duration of your
sojourn.
The property was originally rented in 2003 with a 12- year plan in mind to build
and develop a unique eco-hotel combining luxury and alternative technology with
nature to create a nurturing environment for the practice and teaching of yoga
whilst providing an ideal platform for rest recovery, healing and well being. The
6000 square meters of land is, almost an island, surrounded on two sides by a
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creek with paddy fields beyond, more paddy fields to the west and a coconut
grove to the north. The land was wild and barren save for a dozen mature (50
years plus) coconut trees and an old well by the remaining plinth of a house long
gone. The first two seasons were spent developing the eco hotel designing and
erecting luxurious Rajasthani hunting tents, sourcing panels to provide solar
power for the lighting in each tent and the pathways, experimenting and
perfecting the eco-waste management system for the natural composting toilets.
Yoga magic Canvas Ecotel Goa tents feature solar halogen lighting, natural
composting toilets and waste management using EM (effective micro organisms).
The hot showers get their heat directly from the sun, where possible buildings are
constructed from locally sustainable materials such as mud, clay, stone, bamboo,
jute, wood, palm , leafs and cowdung.
Yoga magic Canvas Ecotel Goa food is imaginative, unique and healthy using the
finest spices, fresh coconuts and lots of love. Organic vegetables, healing plants,
herbs, fruits, nuts and spices are all grown in and around Yoga magic Canvas
Emote Goa. Invitged to breakfast,that is whipped up with only home grown
ingredients and divine on the taste buds. To cool you off is a drink of pineapple
and mint, very refreshing followed by mueseli with fresh fruit. And the delicious
eggs scrambled with coriander, is a taste that comes from eggs that are home
grown reveals Juliet Leary who with Phil Dane runs Yogamagic Canvas Ecotel Goa.
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VI. IN KOLKATA
FLOATEL HOTEL:
The Hotel, a 4 star world class urban resort,
floats on the River Hooghly only a hundred
yards from the shore. The Hooghly river is a center-point of Indian history and the
Floatel is on the Hooghly today, between the two Howrah Bridges, brings back
that history in its splendor, a time when Calcutta was in her finest glory.
The 61 room Floating Hotel is based on the concept of combining the best
qualities of a luxury cruise ship with the beauty of a world-class hotel
permanently anchored in the City Centre of Calcutta. The land along the Floating
Hotel consists of a promenade walkway by the river (the only one of its kind in the
city), a beautifully landscaped garden, centrally air-conditioned reception areas,
open air banquet halls (ideal for weddings, book-launches, music concerts or
business parties), a promenade deck (ideal for parties, events, celebrations,
meetings). All in all, The Floatel is the only City Centre Urban Resort in India. The
Floatel is one of the properties of Manor Floatel Limited,Calcutta.
India's only Floating Hotel has been conceived, designed, constructed and built in
Calcutta by Mr. Manab Pal, Managing Director, Manor Floatel Limited who
worked tirelessly for many years and against huge odds to create an exquisite
unique river-front environment in Calcutta because he strongly believed that a
city as progressive in its ideas as Calcutta, needed a hotel as unique and
spectacular as The Floatel.
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Safety Details and International Standards of Floatel:
Facilities at the Floating Hotel complex conforms to the criteria laid down
by Department of Tourism for a 4-star category accreditation.
The shore and The Floatel is connected by a specially designed (internatially
accredited and tested) gangway which get adjusted to the change in the
water level at high and low tides.
The model followed for the Floatel is based on conceptual design of
"Coastal Vessels" which are moored in various cities of Europe. None of the
Coastals have self propulsion. Whereas European Floatels are moored in
the sea, The Calcutta Floatel is moored in The River Hooghly.
The design of the Floatel has been made with the following criteria:
1. Fully loaded draft not exceeding 6 ft. (about 100% cushion over the lowest
draft available at the location)
2. A tested anchoring and mooring system, which is to be able to withstand all
kinds of tidal currents and bore times.
3. Maximum wind velocities at the location and impact of the same on the air
draft of the Floatel.
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DETAI LED STUDY ON ECOTEL HOTELS:
ECOTEL