Sample article by Saket Jain

Why to outsource content writing from India ?

Indians are undoubtedly marvelous in bragging about anything, be it a third class B.Com
degree of their son or the mesmerizing beauty of their daughter, no matter if he is
unemployed, no matter if she is missing two front incisors. Their product will always be
unrivalled irrespective of the flaws apparent. Then why not use this talent to multiply the
sales of a product? Convincing customers to buy a product by telling them about the
benefits of it, is the main factor in determining the sales of the product and the fate of the
manufacturer. This task is tedious and a difficult one. Indian talents come in handy here.
Diversity, a boon
Being a diverse country, India has different people, cultures, their needs are different, their
way of living is different. So they know better which product will be much in demand for
which region. In this way outsourcing the content of a product can be much feasible and
economical. Manufacturer can decide upon and choose content outsourcing firms based on
their product category in different geographic location of the country. For example, a tea
manufacturer should choose an outsourcing firm based in darjeeling and not in kerala.
Here the workers of the firm have more knowledge of tea, as compared to a keralite. If the
product is meant to be sold in the subcontinent only, then linguistic diversity plays a crucial
role. Outsourcing firms present in different locations can deliver the content in a language
understood by a majority of that region.
Quality guaranteed
Good quality content of a product is very crucial for its sale. The quality of content can
make the client ready to pursue a deal or turn it down. So it is of utmost necessity to
present a product well enough in front of the client. Indians have a good sense of brands
and values. Thanks to their daily life experiences, they are a master in presentation skills.
Indian minds are ignited, dynamic, creative. They are true geniuses. It has been proved
around the globe. The person who developed the Intel Pentium chip, the new CEO of
Microsoft, majority of Googles employees, majority of NASAs scientist, all of them are
Indians. Indians had everyone gaping on their talents around the world.
Virtual interns
In India, most of the college goers, with lots of potential, look for internships with brands to
add to their resume, an extra experience, with no or vey less stipend. Content writing can
be done virtually, without even having to physically setup a professional workplace. Posting
an adv. In any online internship website and just by having an online import-export of
ideas with the applicants will do it.

Sample article by Saket Jain

Other perks

Cheap manpower : Compared with overseas countries, Indian currency is

economically much weaker, so workers with wages very much less than that of
workers in other countries can be hired.
Developing nation : Being a developing country, it has a hell lot of a demand of
employment. Many talented youths are unemployed and are ready to work with
nominal wages.
Time zone difference : This factor is very helpful for industries based in nations
abroad. While manufacturer is having a sound sleep, somewhere through the seas,
his product content is getting shaped and will be ready to be presented before time.