Professional Documents
Culture Documents
Bill Fanning
Bill Fanning
com
Core Competencies
- Project and Content Management - Agency and Client-side - Budget, Status, & Reporting
- Integrated Web, Print, and Broadcast - Resource/Personnel Allocation/Operations - Business Development
Corporate Contributions
- Created strategic web based promotions designed to direct users to particular product features to ultimately increase customer registration, lead generation and
finally product sales. Campaigns included on-line banners, landing pages, email blasts, direct mail, broadcast and newspaper support.
- Instituted a consistent project management processes between multi-functional teams including creative, production and account service. Brought clients into the
project cycle by adopting on-line resource and project management tools creating an enterprise-class presence for a mid-sized company at a significant savings.
- Assessed resourcing across multiple billing quarters to more accurately forecast long term staffing needs. Instituted reports highlighting short term utilization as well
as forecasting anticipated drops in resource utilization in order to more proactively maintain resource productivity.
- After instituting weekly status meetings, project delivery, and reporting became more accurate and lost time was reduced. By creating a database driven time and
reporting system, non-billable and inaccurate employee entries were eliminated and manpower reports gave a clearer view of upcoming resourcing needs.
- Spearheaded the purchase and implementation of a digital video edit department, brought client post production in-house, reduced agency business development
costs and increased client billing - return on investment 60% in the first 10 months.
- Implemented a marketing material and contact management research database, consequently reducing the time needed to release marketing material to
prospective clients from four days to same day.
Career Synopsis
Interactive Content/Project Manager – Consultant 4/2009-present
Catholic Healthcare West: Talent Acquisition – San Francisco, CA
The eighth largest healthcare system in the United States with 43 facilities in California, Nevada, and Arizona.
- Project consultant on corporate and 43 facility recruitment website redesign and deployment – extensive video asset management, copy editing,
content management, and content creation including graphic elements and shooting/editing video content.