Tf jHdmdrhg

fufyjr m%ldYhla ilid .kak

oelaula hkq fkl Tn ,Z.dfjk iqrf,djhs
fufyjr hkq iqrf,dj we;s Ydj oelafjk m%ldYhhs i.
Tn wdh;khla fyda jHdmdrhla mj;ajdf.k hkafka wehs@ jHdmdrfha by,u
id:l;ajhg ,Z.du Wfoid l=ula l,hq;=j ;sfo@ Tf jHdmdrfha NdKav fyda fijdjka
;=,ska bgqlsug n,dfmdfr;a;= jk wfmaCIdjka fudkjdo@ fj<|fmdf,a ia:djr meje;au
;yqjqre lr.ekSu ms<sn| Tf uQ,Ou fudkjdo@ jHdmdr ie,iq ieliSf moku f,i Tn
i,lkafka l=ulao@ f ish m%Yak j,g fndfyda jHdmdlhskag tljr ms<s;=re u w;d wiSre
jkq we;
Tn jHdmdl fufyjr m%ldYhla (Mission Statement) ilid we;ak th t;r
wiSre fkdf Tf jHdmdrh mj;ajdf.k hkafka wehso hk m%YaKhg fufyjr m%ldYh
ms<s;=re imhhs wm jHdmdr mj;ajdf.k hk w;sYh ;SrKd;aul fj<|fmd, mirh ;=,
wdod, jk mdYajhka bgql, hq;= W;alDIaG wfmaCIdjka yd iq/lsh hq;= jkdl
fufyjrl we;=,;a f tk wdh;kfha mdfNda.slhskaf.a fiajlhskaf.a iy ysld;ajfha
^yjq,a lrejka fyda fldgialrejka& iqfYaIS jQ wfmaCIdjka h fjk;a f,ilska lsjfyd;a
Tf jHdmdrh Tjqkaf.a wfmaCId Ydlaid;a lrkafka flfiao hkak meye<s jkafka fufyjr
m%ldY ;=,sks
wfkla w;g fufyjr m%ldYhla
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Tn

fyda

Tf

wkd.;fha

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fyda

jHdmdrh
Wiia
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fufyjr m%ldYhl jeo.;alu

jHdmdrfha Wmdhud. yd ie,iqu ieliSug fufyjr m%ldYh uQ,sl moku imhhs

b jir my fyda oyh i|yd fukau ojila ;=, flfrk jHdmdr lghq;= kshdukhg
fufyjr m%ldYh odhlfjhs

l<ukdlrejkag ;ukaf.a N+ldj yd Bg wod, lghq;= fm<.id .ekSug Wo jk

uQ,Ouh fufyjr m%ldYfhka ,ndfohs

1|P a g e

Business Tool Box by System Innovation Faculty

b jir i|yd ksjer jHdmdl Wmdhud. ;SrKh lsug fufyjr u.fmkajhs

wdfhdaclhskag yd fjk;a ndysr mdYAjhkag jHdmdrfha id:l;ajh ms<sn|

ta;a;=.ekaug yelshdj ,efnhs

jHdmdrhl fyda jHdmdlhdf.a WmdhYS,S;ajh yd rolakd kqjk tlS wdh;kfha

fufyjfrka fmkajhs

msh jr 01
Tf jHdmdrh YaIaG;ajhg f.k taug k Tn imqrd,sh hq;= W;alDIaG;u wfmaCIdjka fyda
jkdl fudkjdo@ tajd imqrd,kafka flfiao@
wms jHdmdl jYfhka id:l ug k l=ula flfia l,hq;=o@ hkak .ek ys;kak Tf
m%Odk;u jHdmdr yjq,alrejka iu. iclPd lrkak Tf fiajlhskaf.a woyia uikak
wfma jHdmdrh id:lj mj;ajd .ekSug l=ula flfia l, hq;=o hkak .ek

woyia

/ialrkak

wNHdih 01
fuu WodyrKfha we;s j.=f i|yka jHdmdr ;=,ska ta ta mdYajh n,dfmdfrd;a;= jk m%Odk
wfmaCId yd jkdl fudkjdo@ m<uq WodyrKhg ms<s;=re imhd we;s wdldrh wkqj Tf
ms<s;=re ,shkak
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wfmaCIdjka
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we ueiSf jHdmdrh
m<;=re u iud.u
mdie,la
Tf jHdmdrh

2|P a g e

fldgialrefjda

Business Tool Box by System Innovation Faculty

u;
jHdmdr

ta ta jHdmdrh w;s id:l jkafka l=uk wfmaCIdjka bgqlsu ;=,skaoehs uid n,kak ta wkqj
wod, jHdmdr i|yd fufyjr m%ldYh ,sug wjYH k jvd;a W; jkdl yd
wfmCIdjka fudkjdo@ ta ta jHdmdrh i|yd jvd;a ;SrKd;ul ldrKd folla ;SrKh
lrkak
B,Z.g Tf jHdmdrh foi yefruq
by; we;s j.=f wjidk fldgfia
Tn

,shd.;a

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Tf

wNHdig

wkqj

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foi

ie,ls,su;a
jHdmdrh

woyia

fjkak
ms<sn|

n,kak tys we;s wfmaCId w;=ka

w;sYh

jeo.;a

W;alDIaG

jQ

tfia

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;=kla

muKla f;dard.kak
fuys we;s woyia ish,a, ms<sfj,lg ,shd jvd jdisodhl yd w;HdjYH jkafka ljr
wfmaCIdjka fyda jkdl oehs uid n,kak tajd m%uqL;d .; lsfuka w;sYh jeo.;a jQ
fyj;a W;alDYaG jQ jHdmdr wfmaCIdjka ykd .ekSug Tng yelsf

WodyrK
ta i|yd WodyrK lsysmhla my; m f

YajdikSh fiajhla ie,iSu

fi!LH wdrCIdj ;yjqre lsu

mdfNda.lhd m%uqL fldg ie,lSu

mdfNda.sl wfmaCIdjka bgqlsu

m%cdjf.a jk rgdj myiq lsu

Wiia fiajd lKAvdhula u

mirh iq/lsu

ial ksmojk ika,a iud.u ;SrKh lr we;af;a m%Odk W;alDIaG jkdl yd

wfmaCIdjka ;=kla ;u fufyjr m%ldYhg we;=,;a lsughs tk ial Wiia rifhka

hqla; u Wiia fmdaIK .=Kfhka hqla; u yd i;=g fnod.ekSug yelsnjhs f

wfmaCIdjka bgqlsu Wfoid lemjk njg Tjqka fmdfrdka fjhs
flduY,a nexl=j iska ;uka imqrd,Sug n,dfmdfrd;a;= jk W;alDYaG mdfNda.sl
wfmaCIdjka f,i YajdikSh uQ,H fiajd iemhSu kjHd;aul njla we;s uQ,H fiajd iy

mdfNda.slhdg ;%YS,S u hk ;%s;ajh f;dardf.k we;

3|P a g e

Business Tool Box by System Innovation Faculty

msh jr 02
B,Z.g jHdmdrg wod, yd im l=uk mdYajhkaf.a Wjukd imqrkjdo hkak i,ld n,kak
fufyjr m%ldYh ;=, mdfNda.slhska fiajlhska yjq,alrejka fyda iemhqlrejka w;ka
wjYHu mdYajh f;dard.kak Bg wu;rj m%cdj (community) fyda fjk;a fYaIfhka
ykd.;a iudc lKAvdhula ishs oehs ys;kak fuys mirh jqj o tla mdYajhla f,i
ielsh yel Tn mirh fjkqfjka h odhl;ajhla ,ndug ys;k jHdmdrhla k tjeks
wdh;khlg mirh o tla mdYajhla f,i we;=,;a lr, yelshs f ish,a, w;ka jvd;a
;SrKd;aul mdYaj folla f;dard .kak
ld.s,aia iuQyfha fufyjr m%ldYfha ^my;ska 6 msgqf olajd we;& m%Odk mdYajhka y;rla
olajd we; tk mdfNda.slhska fiajlhska jHdmdr myjqlalrejka yd ,dxlSh

;reK

m%cdjhs

msh jr 03
B,Z.g Tn fyda Tf jHdmdrh m%uqL;ajh fok jkdl yd wfmaCIdjka imqrd,kafka flfia
oehs fufyjr m%ldYfhka ia;r lrhs fuys wod, wfmaCIdjka yd jkdl ;yjqre
lrkafka fliaoehs meye<s l, yelshs Bg wod, Wml%u yd mqZt,a l%shdud. fudkjdoehs
ia;r lrkak by; tla tla mdYajhka iqfYaIS wdldrhg i;=gq lsf Wml%u fudkjdo@
fuys jHdmdrh ms<sn| mqZt,a w:fhka is;Sf yelshdj we;slr.kak Tn isk ludka;fha
id:lj / isug w;HdjYH l%shdud. lsysmhla fufyjr m%ldYhg we;=,;a lsfuka th
jvd;a Yla;su;a lr.kak b;d OKd;aul yd n,j;a jpk yd fh Bg fhdod.kak

WodyrK
ld.s,aia iuQyfha fufyjr m%ldYfha oelafjkafka m%Odk l%shdud. ;=kls jk hou wju

lsu ;reK ksmqK;d jOkh yd foYSh yd f.da,Sh fj<|fmd, jOkh lsu Tiafia
l,dmSh Yu;d wju lsu hk m%Odk uQ,Ou ;=k tys we;=,;af
kej;;a flduI,a nexl=f fufyjr m%ldYh foi ne,Sf my; l%shdud. bm;a
flfrk nj meye<s f wLKav M,odhS;d jehqKq lsu Wiia ;dCIKh fhdod.ekSu

Tiafia foaYShj yd l,dmSh jYfhka mqZt,a lsu fiajlhska ixjOkh yd w;HdjYH

fYaICZo;d w;am;alr .ekSu ta ls%hdud. f,i ykd.; yel

4|P a g e

Business Tool Box by System Innovation Faculty

msh jr 04
oeka w;HdjYHu fldgia tl;= lr fufyjr m%ldYh ,shkakg W;aidy lruq m<uqj mshjf
f;dard.;a wfmaCIdjka folla fyda ;=kla f;dard.kak tajd fufyjr m%ldYfha Tn
fYaIfhka i|yka lsug leu;s mdYajhka iu. tlg tla lr ir, jdlHhla f.dvk.kak
W;aidy lrkak
;rZ.ld jHdmdr mirfha fkdje isug yd ia:djr meje;aug w;HdjYH l%shdud. o Bg
.,mkak Bg Tf wh;kfha ku fyda fj<|kduh fhdod.; yelshs f ish,af,a we;s
Yla;su;a jpk yd fh tlsfklg inkaO lr wjidk fufyjr m%ldYh ilid.; yelshs
f;dard.;a jdlH fldgia rij;a yd n,j;a f;areula f.kfok wdldrhg tlg .,mkak
fufyjr m%ldYh ,sf my; oelafjk SLIMM l%uh fhdod.kak tu ,CIK Tn ,shQ
fufyjr m%ldYfha ;sfoehs mCIdld fjkak SLIMM jk ;=re Tn ,shQ fufyjr m%ldYh
h,s h,s;a ,shd .,mkak

Short-oelau m%ldYhla fl h hq;=hs

Leading- m%uqLhd ug Wkkaj we;slrhs

Inspiring-m%fndaOu;a lrjk iqZt tlla h hq;=hs

Market-fj<|fmd, fyda mdrsfNda.slhska b,lal lr.kshs

Memorable-u;lfha /f|k iqZt h hq;=hs

wNHdih
ika,a iud.u ial ksmojhs Wiia ;;a;ajfha ial rifhka .=Kfhka hq;= ial yd
fjk;a wdydr ksIAmdok ;=,ska mdfNda.slhd i;=gq lsu Tjqkaf.a ie,iquhs Yla;sula wf,
yd fnodyef l%ufohla ia:dms; lsu w;HdjYH lghq;a;la we; wdh;kh yd tys
fiajl msif.a M,odhS;djh by, oefuka id:l;ajh ,Z.dlr .; yels nj Tjqka Yajdi
lrhs
f ish,a, tla lrka ika,a wdh;khg fufyjr m%ldYhla ilikak

5|P a g e

Business Tool Box by System Innovation Faculty

WodyrKh

ika,a ial iud.u wjidkfha ilid .;a fufyjr m%ldYh my; m f

ri .=K ms i;=g fnok

Wiia ;;a;ajfha ika,a wdydr ksmehq
Yla;su;a wf, cd,hla Tiafia
YS% ,dxlSh mdfNda.slhskag odho lrk
jvd;a M,odhS yd ;Dma;su;a ksIAmdokdh;kh wms fjuq

WodyrK
Y%S ,xldf m%Odk iud. lsysmhl fufyjr m%ldY WodyrK lsysmhla my; oelaf
flduI,a nexl=j

wfma fufyjr jkafka YajdikSh kjHd;aul mdfNda.sl ys;ld uQ, H fijdjla imhka
wLKav M,odhS;d jehqKq ls yd Wiia ;dCIKh fhdod.ekSu Tiafia foaYShj yd l,dmSh
jYfhka mqZt,a lsu i|yd fiajlhska ixjOkh yd w;HdjYH fYaICZo;d w;m;alr
.ekSuhs

fudfg,a iud.u

/l n,d.ekSug fnodyod .ekSug yd fiajh ,ndug

ld.s,aia iud.u

jk hou wju lsu ;reK ksmqK;d jOkh yd foYSh yd f.da,Sh fj<|fmd, jOkh
lsu Tiafia l,dmSh Yu;d wju lsu hk m%O dk uQ,Ou ;=k u; msysgd iska
wdorh uqiq l, wdydr hk wmf.a uQLH jHdmdrh fukau fiiq jHdmdr Tiafia o
.%dh ckhdg mdfNda.slhskag yd mdYajlrejkag fi; ie,iSu wmf.a fufyjrhs
Tfns woyia - diunuwa@gmail.com

6|P a g e

Business Tool Box by System Innovation Faculty