My Ideal Profile Target Audience

Hip Hop
Gender Male
Age 16 - 20
Ethnicity either black or white/British
Social class Middle class
Dress T-shirts and Hoodies, jeans and joggers, Trainers.
Why they listen to Hip Hop because it focuses them and makes them
pumped up for what they have to do
How often do they listen to Hip Hop about 3 hours a day

General Background
Name Joe
Age 17
Gender Male
Ethnicity White/British
Education Doing a Business studies course at
Solihull Sixth Form College
Joe is heavily interested in Hip Hop music and listens
to it every day for at least 5 hours. He mainly listens
to Chris Brown and has done since he was young due
to the influence of his sister.
Joe occasionally read the music magazine NME as he
is interested in the world of music and what happens
in the Hip Hop genre. He also reads the online articles
of VIBE.
He uses apps on his phone to listen to music such as; Sound cloud, iTunes
and iTube.