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Questionnaire

1. Do you carry a shopping list.


2. I buy only what is on my shopping list.
3. I am less concerned with the price of product.
4. Discount price of product affects unplanned buying behavior.
5. Various schemes (like buy 1 get 1 free) affect your buying behavior positively.
6. Various promotional activities motivate you to buy products.
7. Any offer organized by superstores affects your buying behavior
8. Display of product in store attracts your attention.
9. Behavior of sales person affects your buying behavior.
10. Popularity of products increases recall value and help in unplanned buying.
11. Comments of reference group influence your buying behavior.
12. Your income status affects unplanned buying behavior.
13. Requirements of product in festival seasons prompt you to buy.
14. After I make an impulse purchase I regret.

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