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  • 30 Second TV

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    95% of injuries in Ontario are predictable and preventable, yet someone visits an emergency room in the province every 30 seconds. The 30-second public service announcement depicts the chaotic scene in a hospital emergency room with many patients in varying states of pain and trauma. Doctors and patients can be seen shuffling about as hospital sounds play in the background. The ad aims to communicate that most injuries are foreseeable and avoidable through safety precautions, in order to reduce overcrowding in Ontario emergency rooms.

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    30 second tv

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    95% of injuries in Ontario are predictable and preventable, yet someone visits an emergency room in the province every 30 seconds. The 30-second public service announcement depicts the chaotic scene in a hospital emergency room with many patients in varying states of pain and trauma. Doctors and patients can be seen shuffling about as hospital sounds play in the background. The ad aims to communicate that most injuries are foreseeable and avoidable through safety precautions, in order to reduce overcrowding in Ontario emergency rooms.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    9 views1 page

    30 Second TV

    Uploaded by

    api-279199200
    95% of injuries in Ontario are predictable and preventable, yet someone visits an emergency room in the province every 30 seconds. The 30-second public service announcement depicts the chaotic scene in a hospital emergency room with many patients in varying states of pain and trauma. Doctors and patients can be seen shuffling about as hospital sounds play in the background. The ad aims to communicate that most injuries are foreseeable and avoidable through safety precautions, in order to reduce overcrowding in Ontario emergency rooms.

    Copyright:

    © All Rights Reserved
    Download as DOC, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    30 SECOND TV PSA or VNR PRODUCTION SCRIPT

    Fictional For Educational Purposes Only

    Title: Preventable Injuries


    Client/Sponsor: Ontario Ministry of Health
    Promotion
    Length: 30 seconds
    Air Dates: April - June
    DESCRIPTION
    (Describe visuals on this side)
    Music: Soft piano music. Very stoic sounding.
    Established
    BLACK SCREEN
    CHRYON: This commercial is 30 seconds long
    RT: 03 seconds
    ESTABLISHING SHOT WS PAN:
    Hospital Emergency Room. It is chaotic
    with many doctors and patients shuffling
    amongst each other. Patients are in
    varying levels of pain and trauma.
    SOT: ER/Hospital sounds including
    weeping, inaudible commands etc
    RT: 07
    FADE TO BLACK
    RT: 01
    CHYRON FADE IN: 95% injuries in
    Ontario are predictable
    RT: 02
    ADDITION TO CHYRON FADES IN:
    and preventable
    RT: 03
    CHYRON & BLACK SCREEN FADE
    OUT
    RT: 01
    SEQUENCE: Begin MS Back to hospital ER,
    PAN & ZOOM TO ER bay doors as they burst
    open with the entrance of new trauma patient
    SOT: Inaudible yelling/commands
    RT: 07
    FADE TO BLACK
    RT: 01
    CHYRON: Every 30 Seconds someone visits an Ontario
    Emergency Room
    RT: 04
    CHYRON FADES OUT
    MUSIC STOPS ABRUPTLY
    CHRYON: This commercial is 30 seconds long.

    TOTAL RT: 0:30

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