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960/googlebike23.jpg)
RobertJohnsonforBusinessInsider

Withfreegourmetmeals,inhousemassages,anddrycleaningoncampus,Google
isknownforitsextensivelistofperks(http://www.businessinsider.com/google
employeesfavoriteperks20147).
FoundersLarryPageandSergeyBrinevenbroughtupthemyriadperksintheir
shareholdersletterwhenthecompanywentpublicin2004,promisingtheir
commitmenttoprovidingbenefitsthatcansaveemployeesconsiderabletimeand
improvetheirhealthandproductivity.
Googlewantsallitspeopleprogramstoachieveefficiency,promotecommunity,
andspurinnovation.Surprisingly,Googlesaysitdoesntdropasmuchmoneyas
youmightexpectonthoseperks.

MostpeopleassumeGooglespendsafortunedoingspecialthingsforour
employees,GoogleHRbossLaszloBockwritesinhisnewbookWorkRules!
(http://www.amazon.com/WorkRulesInsightsInside
Transform/dp/1455554790/ref=sr_1_1?
s=books&ie=UTF8&qid=1428326545&sr=1
1&keywords=Work+Rules%21%3A+Insights+from+Inside+Google+That+Will+Transfo
20)Asidefromourcafesandshuttles,wedont.
HeresachartthatshowsthecostandbenefitofsomeofGooglesmostimportant
perks:

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HowGoogleweighsallofitscrazyawesomeperksBusinessInsider

(https://staticssl.businessinsider.com/image/5523d8e76da811b435b85d51
960/capture(2).jpg)
WorkRules!

MostoftheprogramsweusetodelightandcareforGooglersarefree,orvery
closetoit,Bockwrites.Andmostwouldbeeasyforalmostanyonetoduplicate.
IfcompanieswanttopushthemselvestowardsamoreGoogleyculture,itsless
importanttohaveatonofmoney,andmoreimportanttotrytosayyesto
employeeideas.

NOWWATCH:This9yearoldmakes$1millionayearopening
toys(http://www.businessinsider.com/evantubehdyoutubestar
evantoysunboxing20152)

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