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STRENGTHS

1. Offers
unique
Starbucks
Experience
to
customers
OPPORTUNITIES
THREATS
McDonalds attack
towards Starbucks
expensive coffee
pricing
2. Heavy competition
from Mcdonalds,
7-Eleven, and
Dunkin Donuts
1.

WEAKNESSES

SO Strategies

WO Strategies

ST Strategies

WT Strategies

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