CHARLOTTE

TAYLOR
1602 Marshall Avenue, Rockville, MD 20851
c11taylor@gmail.com (301) 915-7572
www.linkedin.com/in/charlottetaylor01 www.charlottetaylor001.weebly.com

EDUCATION
B.A. in Communication, Public Relations concentration





May 2015
University of Maryland, College Park, MD
GPA: 3.3
EXPERIENCE
Marketing Intern, Arlington, VA





June 2015 Present
Privia Health
Crafted and scheduled written content for B2C social media platforms using Hootsuite
Designed printed materials and graphics using Adobe Photoshop, Illustrator and InDesign
Supported branding efforts by coordinating Privia-style photos for more than 70 Privia Medical Group practices
Aided public relations efforts, including creating media lists and press releases
Researched healthcare market trends for B2B marketing efforts
Assisted with B2B events in an effort to grow physician relationships
Drafted blog posts and email campaign copy in AP Style

Public Relations Intern, Rockville, MD

January 2015 May 2015
Van Eperen and Company
Assisted senior staff in editing and researching new business proposals
Wrote press releases, features articles, fact sheets and other press materials for clients
Supported clients media relations efforts, including maintaining media lists and pitching reporters using Cision
Compiled media coverage reports and documented media clips for clients
Identified and organized speaking and award opportunities for clients
Researched competitor analyses and consumer market trend reports in clients industries

Communications Assistant, College Park, MD

January 2014 January 2015
The National Consortium for the Study of Terrorism and Responses to Terrorism (START)
Promoted from a Communications Intern in May 2014
Managed intern blog, increasing blog contributions by more than 100 percent
Developed memos briefing executive team on social media analytics
Managed portions of the START website using the CMS Joolma
Spearheaded a redesign of the START LinkedIn groups to better serve internal publics
Wrote news and features articles covering START senior researchers and event speakers
Used Hootsuite to implement social media tactics with 2,400 Facebook and Twitter followers

Communications Program Assistant, Washington, D.C.

September 2013 January 2014
United Nations Association of the National Capital Area (UNA-NCA)
Assembled a weekly digital newsletter that reached 5,000 members
Helped manage outreach events, including the UNA-NCA 60th Anniversary celebration
Designed a six-page United Nations Month promotional brochure in Adobe InDesign
Drafted press releases for an awards reception and an UNA-NCA 60th Anniversary event

EDUCATIONAL EXPERIENCES
PRSSA Bateman Team Member






August 2014 January 2015
Department of Communication, University of Maryland
The Bateman Competition is an opportunity for students to design and implement a PR campaign for a national client.
Interviewed experts in the field to build primary research
Conducted secondary research to identify key publics
Pitched the campaign to potential partner organizations
Audited social media efforts of nonprofit client and partner organization
Brainstormed tactics including possible media pitch angles and outreach materials

Teaching Assistant, News Writing and Reporting for Public Relations

Department of Communication, University of Maryland, College Park

June 2014 July 2014