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DECODING
But the new TRAI regulation insisted bulk SMS providers to restrict the "Sender ID" to 8
characters. Other three characters should be used to specify who is the service provider & where
it’s originated from. Say for example: HDFCBANK sends an SMS to you using bulk SMS
provider located at Tamil Nadu which uses Airtel. You will receive it as AT-HDFCBANK. First
character specifies which service provider the message is being originated & the second
character specifies from which location it’s originated. Here is the table which has details of
these SMS codes:
So, combination of these two constitutes the first two digit of? Sender? Followed by an hyphen (-
) & actual sender name.
The codes were introduced by TRAI to curb Unsolicited Commercial Communication conducted
by some miscreant Bulk SMS Providers and to effectively enforce the NDNC.
With these codes implemented, subscribers can now actually trace out the Sender ID/Bulk SMS
Aggregator in India and the Mobile Operator can take suitable action.