ASSIGNMENT

1 - EVALUATION OF YOUR ADVERT

(100-150 WORDS)

Your evaluation should be a brief explanation of

how your advertisement would appeal to its
target audience.

ENSURE YOU DO THE FOLLOWING:

Apply media terminology.

Apply analytical techniques such as denotation and
connotation

Identify your target audience and demographic and discuss
how your advert would appeal to its target audience in
relation to the following elements:

o
o
o
o
o
o
o

COLOURS
FONTS
IMAGES
BACKGROUNDS/LOCATIONS
SLOGAN
LIGHTING
ANYTHING ELSE THAT MAY APPEAL TO THEM OR
HELP SELL THE PRODUCT

Responses may be submitted in a variety of formats

such as: annotations, charts, bullet points, continuous
prose, or a combination of any of these.
NOTE: Ensure the JPEG picture of your advert is
included.