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Interview questions

1. Brief introduction of the company


2. Challenges & problems
Do you think that a lot of people shopping online is a threat to
the company? What do you identify are the main challenges and
concerns?

3. Reaction

What do you plan to do in the future? What business do you focus


on?
Who do you identify as your major competitors?
Who is your target customers?

4. Advantages & disadvantages

We have learned about your cost leadership strategy and EDLP,


what do you think is your competitive advantages? How to
sustain this core competitive?
What are the important resources and capabilities?
What is the weakness in the future development?

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