AOHT Principles of Hospitality and Tourism Lesson 3 The Psychology of the Traveler and Customer Service Student Resources Za i Resource 3.1 | Worksheet: = of Consumer Motivation - | L_ | ane ae a | oredtives 4 Diccriiey ditfurent T\pes OF Travel and son 5 pain ro Uasons {r \raveting undercianding — 2 Compater and cormrasi several tneores consumer motivation — Apoutr consumer motivation CaN impor > Eypigin nowt cancumers mak travel Gavice Pldin Now’ cncuMmers Make trav | castamer sere chdices 1 fulfill Their dreams gnd warts a 4. summarize Key cnardcrericries a2 Of reat cUctymer services Copy 0207-201 aon Acseny Fundaten. 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Cug Gonaert mang, rath trem yy worn hut ; eet ie Ae Wp panning J——Flight Attendant - Store luggage -Serve food and beverages to live with tourist for days or weeks - Have a good titude at all timesAOHT Principl inciples of Hospitality and Tourism Lesson 3 The Psychology of the Traveler and Customer Service Teacher Resource 3.6 —Assessment Criteria: My Own Weekend Getaway oo ii pando (OS cae 1011S bug It a Using the following criteria, assess whether the student Mar Parialy _oian't Met Meet “The assignment shows evidence of fully understanding A ‘ao oO the consumer models from Masiow, Pearce, and Plog “The answers effectively apply knowledge of the three x o o models to personal needs and wants in a specific situation ‘The assignment shows evidence of understanding key = J =O) oO terms in customer service. boo a The completed assignment is neat and legible. Additional Comments: ‘Copyright © 2007-2011 National Academy Foundation, All rights reserved.ihley Dando Ar. Toda AOHT October 8, 2015 Weekend Getaway My weekend getaway is “A weekend at Niagara Falls on the border of the USA. and Canada.” 1. Maslow’s Hierarchy Self Actualization: Going on this vacation to me will make me feel more special and make me feel better as a person because it will show that I am doing something with my life and going out to see new places on my own. Ego: This vacation to me will make me feel like I am able to tell people where I have been and prove that I can do these things if 1 put my mind to it, this will also show that I have the money and time to go on these types of vacations. Social: I will have a story to tell people what I have done and where I have been, this will make me feel more valuable and I will be able to share these memories with people for the rest of my life, you are also able to post pictures and other things about where you have been. Safety: For my safety I would need to follow all of the rules and be aware that there are other people that I need to make sure not to put anyone in danger, I would have to make sure listen to directions about the waterfalls because they could be dangerous if you do something stupid. Physiological: This will make me feel happy because I would now know that I can. accomplish these types of vacations and that I know that I am able to handle doing these things on my own and still enjoying it.On the Plog’s model I think I would be closer to the innovators side because hen i'm on a vacation I don’t like to sit around and watch T.V when I know that ] ould be doing something more interesting with my time. I like to go to theme arks and other things that give you an adrenaline rush. I would like to see new andmarks and historical places to because just knowing that I went to those lestinations and experienced it myself would make me feel like T used my money ind time wisely. . I think the most important people that need to have great customer service are he people that work at the hotel, especialt decause that’Worksheet: My Own Weekend Getaway ducen none ASNEY Dando ce ee Directions: Imagine that you can go away far the weekend to one of the places described below. ‘After you choose one, answer the questions. They will help you think about where you fit on Maslow’s hierarchy of needs, Pearce s leisure ladder. and Plog’s model. You will also reflect on customer service characteristics. Before you begin, read through all of the instructions on this worksheet. and read the assessment criteria at ihe end of the worksheet to make sure you understand how your work will be assessed Step One: Choose a Weekend Getaway ‘+ Two days at Universal Studios in Hollywood, California. Go on movie-themed wild rides, like Jurassic Park and Shrek 4-D. Take tours of movie sets and learn about special effects. Go indoor skydiving and enjoy live entertainment on the City Walk every night. ‘Aweekend mountain climbing in the Wasatch Mountains of Utah, Learn how to climb a 65-degree, 1,800’ rock face with a quide who will teach you how to use ropes and picks to reach the top. Stay ai the Gold Miner Daughter's Lodge, where you can have all your meals on site and rest up for the Smo \ /Aeten at Niagara Falls, on the border between the USA and Canada. See the falls from above and get really close from below with a boat ride on the Maid of the Mist. Hike along the tras of the Niagara Gorge Rim, and visit the Haunted House of Wax. Stay ina four-star Rotel, eat at the Hard Rock Café, and do some shopping on both sides of the border. + Aweekend retreat on a ranch in Wyoming. Take yoga, art, and organic cooking classes. Relax in a sauna, and walk or ride horseback on the miles of beautiful trails. Reflect, meditate, and enjoy music around the campfire at night under a starry sky Theweotendgetonayicrooseiss A WULK UNA AX W\IAgra TMC Rubric Tp On the order of WS and Ganada Typed paper Workec hee Copyright © 2007-2011 National Academy Foundation, All rights reserved1 cf WY Step and dt bed prea (ai ne muning dr the : a Mu dad AlN Ys »|Ootnpiant - wnohe was Man API MOF a any AP we Nortel ICOM pNURe- Ever Thou echay (uy Was puay aK cnet kept fis GRAS — dT CQSMIY] C/ m so dtp ged THM aot mR SMP at sareway than ith lan ° CON CU WP WW pee