GETTING SOCIAL

Using social media in your business

 Social Media

 facebook

 Twitter

 Linkedin

 YouTube
 facebook
 Over 500 million users

 Average user has 140 “friends”

 50% of users login daily

 People spend 700 Billion minutes per month

 150 Million mobile users

 facebook
 A “Social” Network
 Be social - BBQ
 Friends, relatives, classmates, etc.
 Participate -Make comments on postings
 Share
 Ask questions , ask for help
 Recommend things
 Don’t
 Post to much “business” stuff.
 Post what you’re eating, wearing, etc..
 Comment on sensitive topics.
 Post without thinking it through
 facebook business page
 Post business information no personal

 Post listings info, photos, videos, etc.

 Market stats

 Local events
Connect to Twitter
Privacy Settings
Twitter
 Twitter
 Micro blogging-text messages on the
web
 140 characters or less
 Follow people, groups, business
 People can follow you
 Share photos, links, news
 Search topic/keyword for trends
 Getting More Followers
 Be consistent with updates
 Be unique and interesting
 ReTweet, mention others, respond
 Follow to get followed
 Put twitter address in email signature
 Connect twitter to website, facebook, blog
 Consider a personal and business account
 Managing
 Link facebook and Twitter together.
 Consider using a 3rd party platform
 TweetDeck
 Tweetlater
 Twitterrific
 Update a few times a week
 Rotate updates
 Mobile, iphone, ipad, android, blackberry
 linkedin
 Over 75 million members
 Professional networking
 Referrals
 Form connections
 Join groups
 Get recommended
 Recommend others
 Find service providers.
 linkedin
 Connect to twitter
 Ask for recommendations
 Find people you are/have worked with
 Invite others
 Stay updated
 Contribute