Questionnaire

Main objective behind this research project is to study the behaviour of customer while
purchasing car.

1. Do you have a Car?

• Yes
• No
2. Are you interested in purchasing Car?
• Yes
• No
3. If yes, then which class of car you would like to purchase?
• Small Car
• Sports Car
• Van/Wagon
• If other, Please specify ____________________
4. Your car purchasing is based on
• Habitual purchase
• For business purpose
• For professional need
• If other, Please specify _______________________
5. Name the companies that come to your mind while purchasing the car? (Write them
as your order of preference)
• ________________
• ________________
• ________________
• ________________
6. Which car manufacturing companies do you prefer?
• Indian
• Foreign
7. What factor do you prefer, while purchasing the car (Rank them as your order of
preference- 1:highest to 11:lowest)
• Price____
• Power____
• Handling_____
• Comfort______
• Looks_______
• Colour_______
• Warranty______
• Gearing System_____
• Sitting Capacity______
• Fuel Capacity_____
• After Sales Service______
8. How much budget do you have?
• Less than 5L
• 5-10L
• 10-15L
• 15 and above
9. How much Engine Power would you like to have in your car?
• Below 1000 CC
• More Than 1000 CC
• More Than 1500 CC
10. Do you like purchasing nearest of shop of such company which likes you?
• Yes
• No
11. Do you like modern design of Cars?
• Yes
• No
12. Who else was involved in decision making?
• myself
• parents
• friends
• spouse
• My current status force me to purchase this
• If any other, Please specify ____________
13. How much information did you collect about the brand?
• All
• Relevant
• Just Enough
• Nothing
14. Do advertisement of this product inspired you?
• Yes
• No
• Not seen any advertisement
15. What source of information have you used?
• Internet
• TV
• New paper
• Bill Board
• If other, Please specify _________

Your Details, Please:

Name: ________________________________________________

Gender: ___________

Age: ______

Occupation: _______________